Official ™ Account
Outreach This Creator For FreeFollowers
439.1K
Following
4
Total Posts
Engagement Rate
7.71%
Avg Likes
33,638
Avg Comments
Xo is a business account on Instagram, tracked in the InstME index with 439.1K followers. To date Xo has posted 35 times, currently less than one post a week. Typical posts draw 33,638 likes and 216 comments, putting engagement at 7.71%.
Xo is a business account on Instagram with 439.1K followers and 35 published posts.
Xo averages 33,638 likes and 216 comments per post, roughly one interaction for every 13 of its followers.
One comment lands for every 156 likes, which reads as an audience that mostly engages through likes.
Xo maintains a rhythm of less than one post per week.
With 439.1K followers but only 4 accounts followed back, Xo shows the ratio of a well-established account.
Estimated sponsored-post value
$6,100–$11,000
Based on 439.1K followers and a 7.71% engagement rate, a single sponsored post by Xo is worth an estimated $6,100–$11,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Xo | Cohort median |
|---|---|---|
| Engagement rate | 7.71% | 1.25% |
| Average likes | 33,638 | 2,985 |
| Average comments | 216 | 73 |
| Posts per week | 0.2 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Aug 10, 2026
Xo is a Instagram brand on Instagram, with 439.1K followers.
Xo has 439,116 followers on Instagram (439.1K) as of Aug 10, 2026.
Xo's engagement rate is 7.71%, calculated from average likes and comments per post relative to followers.
Posts by Xo average 33,638 likes and 216 comments.
Xo posts less than once a week on average.
Xo is registered as a business account on Instagram.
A sponsored post from Xo is estimated at $6,100 to $11,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
35
216
Posts / Week
0.2
Growth Score
100 / 100
Last Post
2 months ago
Engagement
0.28%
