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Outreach This Creator For FreeReaching 13.1K followers on Instagram, Sophie Wilson is a Lifestyle brand. To date Sophie Wilson has posted 2,323 times, currently less than one post a week. Engagement runs at 32.64%, or about 4,196 likes and 65 comments per post.
With 13.1K followers across 2,323 posts, Xmummatothehsx is one of the Lifestyle accounts tracked in the InstME index.
Xmummatothehsx records a 32.64% engagement rate, in the top quarter (median: 3.25%) for the 1,602 Lifestyle accounts with 10K–100K followers tracked in the InstME index.
Followers leave about one comment for every 65 likes, an audience that mostly engages through likes.
In recent weeks Xmummatothehsx has kept to less than one post per week.
Estimated sponsored-post value
$180–$340
Based on 13.1K followers and a 32.64% engagement rate, a single sponsored post by Xmummatothehsx is worth an estimated $180–$340. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Xmummatothehsx | Cohort median |
|---|---|---|
| Engagement rate | 32.64% | 3.25% |
| Average likes | 4,196 | 875 |
| Average comments | 65 | 33 |
| Posts per week | 0.27 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 14, 2026
Sophie Wilson is a lifestyle brand on Instagram, with 13.1K followers.
Sophie Wilson posts on Instagram as @xmummatothehsx.
Sophie Wilson has 13,056 followers on Instagram (13.1K) as of Sep 14, 2026.
Sophie Wilson's engagement rate is 32.64%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Sophie Wilson average 4,196 likes and 65 comments.
Sophie Wilson posts less than once a week on average.
Sophie Wilson is registered as a business account on Instagram.
Sophie Wilson is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 2,323 posts.
A sponsored post from Sophie Wilson is estimated at $180 to $340. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
65
Engagement
0.4%
