XENG ZULUETA Makeup Artist since 1999 Editorial | Campaign | Advertising Product Development Consultant 🇵🇭 Represented by
Followers
32.5K
Following
4.2K
Total Posts
Engagement Rate
0.73%
Avg Likes
217
Avg Comments
On Instagram, FRANCES ZULUETA is a verified Beauty creator based in Philippines with an audience of 32.5K. Its posts sit across beauty and music. The account has published 270 posts, currently around 2 posts a week. Engagement runs at 0.73%, or about 217 likes and 19 comments per post.
With 32.5K followers across 270 posts, Xengzulueta is one of the Beauty accounts tracked in the InstME index.
Xengzulueta records a 0.73% engagement rate, above the median of 0.57% for the 5,414 Beauty accounts with 10K–100K followers tracked in the InstME index.
The audience comments once per 11 likes on average, an unusually discussion-heavy audience.
Xengzulueta's recent cadence works out to about 2 posts per week.
Estimated sponsored-post value
$110–$210
Based on 32.5K followers and a 0.73% engagement rate, a single sponsored post by Xengzulueta is worth an estimated $110–$210. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in Philippines, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Music
| Metric | Xengzulueta | Cohort median |
|---|---|---|
| Engagement rate | 0.73% | 0.57% |
| Average likes | 217 | 134 |
| Average comments | 19 | 12 |
| Posts per week | 2.19 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Xengzulueta | Cohort median |
|---|---|---|
| Engagement rate | 0.73% | 0.97% |
| Average likes | 217 | 209 |
| Average comments | 19 | 8 |
| Posts per week | 2.19 | 0.4 |
Median values from 669 accounts in Philippines with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
FRANCES ZULUETA is a verified beauty creator based in Philippines on Instagram, with 32.5K followers.
FRANCES ZULUETA posts on Instagram as @xengzulueta.
FRANCES ZULUETA has 32,453 followers on Instagram (32.5K) as of Jul 11, 2026.
FRANCES ZULUETA's engagement rate is 0.73%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by FRANCES ZULUETA average 217 likes and 19 comments.
FRANCES ZULUETA posts about 2 times per week on average.
FRANCES ZULUETA is registered as a creator account on Instagram and is verified.
FRANCES ZULUETA is categorized as a beauty and music account in the InstME index, based on the profile's bio and Instagram category across 270 posts.
FRANCES ZULUETA's profile places the account in Philippines. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
270
19
Posts / Week
2.19
Growth Score
14.6 / 100
Follower Ratio
7.8×
Engagement
4.27%
Yes. FRANCES ZULUETA carries the blue verified badge on Instagram.
A sponsored post from FRANCES ZULUETA is estimated at $110 to $210. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
