From Food Stamps to Fine Dining FOOD • CULTURE • COMMUNITY
Outreach This Creator For FreeFollowers
1.7K
Following
636
Total Posts
Engagement Rate
4.61%
Avg Likes
68
Avg Comments
Will The Chef | NYC is a Food creator. The account has built 1.7K followers on Instagram. The account posts mainly around food and lifestyle topics. The account has published 54 posts, currently less than one post a week. Engagement runs at 4.61%, or about 68 likes and 11 comments per post.
Willxthechef is a Food account whose 54 posts have grown a following of 1.7K on Instagram.
Compared with 4,339 other Food accounts with 1K–10K followers in the InstME index, Willxthechef's 4.61% engagement rate is above the median of 2.81%.
Followers weigh in with a comment about every 6 likes, an unusually discussion-heavy audience.
Posting frequency for Willxthechef sits at less than one post per week.
Estimated sponsored-post value
$24–$44
Based on 1.7K followers and a 4.61% engagement rate, a single sponsored post by Willxthechef is worth an estimated $24–$44. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Lifestyle
| Metric | Willxthechef | Cohort median |
|---|---|---|
| Engagement rate | 4.61% | 2.81% |
| Average likes | 68 | 86 |
| Average comments | 11 | 6 |
| Posts per week | 0.97 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Will The Chef | NYC is a food creator on Instagram, with 1.7K followers.
Will The Chef | NYC posts on Instagram as @willxthechef.
Will The Chef | NYC has 1,704 followers on Instagram (1.7K) as of Jul 13, 2026.
Will The Chef | NYC's engagement rate is 4.61%, calculated from average likes and comments per post relative to followers. That is above the median of 2.81% for Food accounts with 1K–10K followers in the InstME index.
Posts by Will The Chef | NYC average 68 likes and 11 comments.
Will The Chef | NYC posts less than once a week on average.
Will The Chef | NYC is registered as a creator account on Instagram.
Will The Chef | NYC is categorized as a food and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 54 posts.
54
11
Posts / Week
0.97
Growth Score
92.2 / 100
Follower Ratio
2.7×
5.1K
Engagement
0%
A sponsored post from Will The Chef | NYC is estimated at $24 to $44. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
