@sadbaby // @dnamngmnt Co-Founder of DNA
WILL CHAN is a verified Business creator. The account has built 135.5K followers on Instagram. The account posts mainly around business and parenting topics. To date WILL CHAN has posted 219 times, currently less than one post a week. Engagement runs at 17.51%, or about 23,202 likes and 513 comments per post.
Counting 135.5K followers and 219 posts, Willgyc sits in the InstME index as a Business account.
Benchmarked against 1,742 Business accounts with 100Kβ1M followers, Willgyc posts a 17.51% engagement rate that is in the top quarter (median: 1.25%).
One comment lands for every 45 likes, which reads as a healthy amount of conversation.
Willgyc maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$1,900β$3,500
Based on 135.5K followers and a 17.51% engagement rate, a single sponsored post by Willgyc is worth an estimated $1,900β$3,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men Β· mostly 25β44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Parenting
| Metric | Willgyc | Cohort median |
|---|---|---|
| Engagement rate | 17.51% | 1.25% |
| Average likes | 23,202 | 2,990 |
| Average comments | 513 | 92 |
| Posts per week | 0.07 | 0.39 |
Median values from 1,742 Business accounts with 100Kβ1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
WILL CHAN is a verified business creator on Instagram, with 135.5K followers.
WILL CHAN posts on Instagram as @willgyc.
WILL CHAN has 135,458 followers on Instagram (135.5K) as of Jul 12, 2026.
WILL CHAN's engagement rate is 17.51%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.25%) for Business accounts with 100Kβ1M followers in the InstME index.
Posts by WILL CHAN average 23,202 likes and 513 comments.
WILL CHAN posts less than once a week on average.
WILL CHAN is registered as a creator account on Instagram and is verified.
WILL CHAN is categorized as a business and parenting account in the InstME index, based on the profile's bio and Instagram category across 219 posts.
Yes. WILL CHAN carries the blue verified badge on Instagram.
Avg Comments
513
Engagement
2.82%
A sponsored post from WILL CHAN is estimated at $1,900 to $3,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
