Celebrating the creative & unique styles of NYC Created by @rickmcguire13 Hosted by
Followers
150.7K
Following
448
Total Posts
Engagement Rate
100%
Avg Likes
344,219
Avg Comments
WhatNewYorkWears is a verified Fashion creator. The account has built 150.7K followers on Instagram. The account has published 626 posts, currently less than one post a week. Engagement runs at 100%, or about 344,219 likes and 2,341 comments per post.
Whatnywears has built an audience of 150.7K followers on Instagram over 626 posts as a Fashion account.
Among 2,126 Fashion accounts with 100K–1M followers in the InstME index, Whatnywears's 100% engagement rate comes in in the top quarter (median: 0.86%).
Followers weigh in with a comment about every 147 likes, an audience that mostly engages through likes.
Whatnywears maintains a rhythm of less than one post per week.
The account follows just 448 others against 150.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$2,100–$3,900
Based on 150.7K followers and a 100% engagement rate, a single sponsored post by Whatnywears is worth an estimated $2,100–$3,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Whatnywears | Cohort median |
|---|---|---|
| Engagement rate | 100% | 0.86% |
| Average likes | 344,219 | 1,969 |
| Average comments | 2,341 | 58 |
| Posts per week | 0.09 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 15, 2026
WhatNewYorkWears is a verified fashion creator on Instagram, with 150.7K followers.
WhatNewYorkWears posts on Instagram as @whatnywears.
WhatNewYorkWears has 150,729 followers on Instagram (150.7K) as of Jul 15, 2026.
WhatNewYorkWears's engagement rate is 100%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.86%) for Fashion accounts with 100K–1M followers in the InstME index.
Posts by WhatNewYorkWears average 344,219 likes and 2,341 comments.
WhatNewYorkWears posts less than once a week on average.
WhatNewYorkWears is registered as a creator account on Instagram and is verified.
WhatNewYorkWears is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 626 posts.
Yes. WhatNewYorkWears carries the blue verified badge on Instagram.
626
2,341
Posts / Week
0.09
Growth Score
100 / 100
Follower Ratio
336.4×
441.4K
Engagement
1.1%
A sponsored post from WhatNewYorkWears is estimated at $2,100 to $3,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
