mama of 2 | creating a thoughtful, lived-in home - one project at a time🏡classic, warm, & collected. sources 👇🏼
Emily White runs a verified Parenting creator account with 255.5K followers on Instagram. Content spans parenting and home & diy. Emily White has shared 695 posts to date, currently less than one post a week. Posts average 575 likes and 20 comments, an engagement rate of 0.23%.
Counting 255.5K followers and 695 posts, Werethewhites_ sits in the InstME index as a Parenting account.
Compared with 991 other Parenting accounts with 100K–1M followers in the InstME index, Werethewhites_'s 0.23% engagement rate is in the bottom quarter (median: 0.95%).
Comments arrive at about one per 29 likes, a sign of a healthy amount of conversation.
Werethewhites_ maintains a rhythm of less than one post per week.
Audience-quality analysis puts Werethewhites_ at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
With 255.5K followers but only 1,329 accounts followed back, Werethewhites_ shows the ratio of a well-established account.
Estimated sponsored-post value
$890–$1,700
Based on 255.5K followers and a 0.23% engagement rate, a single sponsored post by Werethewhites_ is worth an estimated $890–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Werethewhites_ | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 0.95% |
| Average likes | 575 | 2,325 |
| Average comments | 20 | 71 |
| Posts per week | 0.22 | 1.04 |
Median values from 991 Parenting accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 1, 2026
Emily White is a verified parenting creator on Instagram, with 255.5K followers.
Emily White posts on Instagram as @werethewhites_.
Emily White has 255,549 followers on Instagram (255.5K) as of Sep 1, 2026.
Emily White's engagement rate is 0.23%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.95%) for Parenting accounts with 100K–1M followers in the InstME index.
Posts by Emily White average 575 likes and 20 comments.
Emily White posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Emily White's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Emily White is registered as a creator account on Instagram and is verified.
Emily White is categorized as a parenting and home & diy account in the InstME index, based on the profile's bio and Instagram category across 695 posts.
Avg Comments
20
Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
Secondary: Home & DIY
Engagement
1.19%
Yes. Emily White carries the blue verified badge on Instagram.
A sponsored post from Emily White is estimated at $890 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
