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223.3K
Following
1.1K
Total Posts
Engagement Rate
0.02%
Avg Likes
38
Avg Comments
NAIL’D IT is a Beauty brand based in United Kingdom. The account has built 223.3K followers on Instagram. The account posts mainly around beauty and tech topics. To date NAIL’D IT has posted 516 times, currently less than one post a week. Typical posts draw 38 likes and 5 comments, putting engagement at 0.02%.
The Beauty account Wenaildit has posted 516 times on Instagram and drawn 223.3K followers.
Wenaildit's 0.02% engagement rate is in the bottom quarter (median: 0.47%) among Beauty accounts with 100K–1M followers, measured across 1,553 accounts in the InstME index.
Followers weigh in with a comment about every 8 likes, an unusually discussion-heavy audience.
Posting frequency for Wenaildit sits at less than one post per week.
The account follows just 1,098 others against 223.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$780–$1,500
Based on 223.3K followers and a 0.02% engagement rate, a single sponsored post by Wenaildit is worth an estimated $780–$1,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Wenaildit | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 0.47% |
| Average likes | 38 | 1,059 |
| Average comments | 5 | 46 |
| Posts per week | 0.95 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Wenaildit | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 0.24% |
| Average likes | 38 | 617 |
| Average comments | 5 | 33 |
| Posts per week | 0.95 | 1.22 |
Median values from 55 Beauty accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
NAIL’D IT is a beauty brand based in United Kingdom on Instagram, with 223.3K followers.
NAIL’D IT posts on Instagram as @wenaildit.
NAIL’D IT has 223,256 followers on Instagram (223.3K) as of Jul 15, 2026.
NAIL’D IT's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.47%) for Beauty accounts with 100K–1M followers in the InstME index.
Posts by NAIL’D IT average 38 likes and 5 comments.
NAIL’D IT posts less than once a week on average.
NAIL’D IT is registered as a business account on Instagram.
NAIL’D IT is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 516 posts.
NAIL’D IT's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
516
5
Posts / Week
0.95
Growth Score
0.4 / 100
Follower Ratio
203.3×
Engagement
0.37%
A sponsored post from NAIL’D IT is estimated at $780 to $1,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
