Aotearoa's largest food festival, 1-31 August 2026 🍽️🍔
Outreach This Creator For FreeFollowers
26.7K
Following
1.5K
Total Posts
Engagement Rate
0.48%
Avg Likes
118
Avg Comments
Visa Wellington On a Plate runs a Food creator account with 26.7K followers on Instagram. The account has published 1,769 posts, currently around 8 posts a week. Posts average 118 likes and 10 comments, an engagement rate of 0.48%.
Wellyonaplate has built an audience of 26.7K followers on Instagram over 1,769 posts as a Food account.
Wellyonaplate's 0.48% engagement rate is below the median of 0.75% among Food accounts with 10K–100K followers, measured across 7,981 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 12 likes, pointing to an unusually discussion-heavy audience.
Recent posting activity averages about 8 posts per week, more than one per day.
Estimated sponsored-post value
$93–$170
Based on 26.7K followers and a 0.48% engagement rate, a single sponsored post by Wellyonaplate is worth an estimated $93–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Wellyonaplate | Cohort median |
|---|---|---|
| Engagement rate | 0.48% | 0.75% |
| Average likes | 118 | 177 |
| Average comments | 10 | 10 |
| Posts per week | 8.34 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Visa Wellington On a Plate is a food creator on Instagram, with 26.7K followers.
Visa Wellington On a Plate posts on Instagram as @wellyonaplate.
Visa Wellington On a Plate has 26,673 followers on Instagram (26.7K) as of Jul 9, 2026.
Visa Wellington On a Plate's engagement rate is 0.48%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Visa Wellington On a Plate average 118 likes and 10 comments.
Visa Wellington On a Plate posts about 8 times per week on average.
Visa Wellington On a Plate is registered as a creator account on Instagram.
Visa Wellington On a Plate is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 1,769 posts.
1,769
10
Posts / Week
8.34
Growth Score
9.6 / 100
Follower Ratio
17.6×
Engagement
0.74%
A sponsored post from Visa Wellington On a Plate is estimated at $93 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
