Reaching 186.4K followers on Instagram, Wellcome Collection is a verified Travel brand based in United Kingdom. Content spans travel and health. The account has published 2,500 posts, currently less than one post a week. Engagement runs at 0.92%, or about 1,653 likes and 55 comments per post.
Tracked in the InstME index, Wellcomecollection is a Travel account with 186.4K followers and a back catalogue of 2,500 posts.
Wellcomecollection records a 0.92% engagement rate, in line with the median of 0.92% for the 977 Travel accounts with 100K–1M followers tracked in the InstME index.
Followers leave about one comment for every 30 likes, a healthy amount of conversation.
Over recent weeks, Wellcomecollection has published less than one post per week.
Wellcomecollection keeps its following list short (964) relative to 186.4K followers, as established creators and brands tend to.
Estimated sponsored-post value
$650–$1,200
Based on 186.4K followers and a 0.92% engagement rate, a single sponsored post by Wellcomecollection is worth an estimated $650–$1,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Health
| Metric | Wellcomecollection | Cohort median |
|---|---|---|
| Engagement rate | 0.92% | 0.92% |
| Average likes | 1,653 | 1,974 |
| Average comments | 55 | 53 |
| Posts per week | 0.5 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Wellcomecollection | Cohort median |
|---|---|---|
| Engagement rate | 0.92% | 1.8% |
| Average likes | 1,653 | 2,832 |
| Average comments | 55 | 65 |
| Posts per week | 0.5 | 0.54 |
Median values from 30 Travel accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 11, 2026
Wellcome Collection is a verified travel brand based in United Kingdom on Instagram, with 186.4K followers.
Wellcome Collection posts on Instagram as @wellcomecollection.
Wellcome Collection has 186,370 followers on Instagram (186.4K) as of Sep 11, 2026.
Wellcome Collection's engagement rate is 0.92%, calculated from average likes and comments per post relative to followers. That is in line with the median of 0.92% for Travel accounts with 100K–1M followers in the InstME index.
Posts by Wellcome Collection average 1,653 likes and 55 comments.
Wellcome Collection posts less than once a week on average.
Wellcome Collection is registered as a business account on Instagram and is verified.
Wellcome Collection is categorized as a travel and health account in the InstME index, based on the profile's bio and Instagram category across 2,500 posts.
Avg Comments
55
Engagement
0%
Wellcome Collection's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Wellcome Collection carries the blue verified badge on Instagram.
A sponsored post from Wellcome Collection is estimated at $650 to $1,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
