Hair color, hair care & transformations for every kind of self expression 💇♀️ No.1 salon color brand - trusted by pros, loved by hair 🥇 ❤️
Wella Professionals is a verified Beauty brand. The account has built 1.5M followers on Instagram. Content spans beauty and tech. Wella Professionals has shared 11,462 posts to date, currently around 5 posts a week. Typical posts draw 1,373 likes and 60 comments, putting engagement at 0.1%.
Wellahair has built an audience of 1.5M followers on Instagram over 11,462 posts as a Beauty account.
Wellahair's 0.1% engagement rate is below the median of 0.32% among Beauty accounts with over 1M followers, measured across 361 accounts in the InstME index.
Followers weigh in with a comment about every 23 likes, a healthy amount of conversation.
Lately Wellahair has been publishing about 5 posts per week.
The account follows just 758 others against 1.5M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$5,200–$9,600
Based on 1.5M followers and a 0.1% engagement rate, a single sponsored post by Wellahair is worth an estimated $5,200–$9,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Wellahair | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.32% |
| Average likes | 1,373 | 6,917 |
| Average comments | 60 | 196 |
| Posts per week | 5.25 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Wella Professionals is a verified beauty brand on Instagram, with 1.5M followers.
Wella Professionals posts on Instagram as @wellahair.
Wella Professionals has 1,473,854 followers on Instagram (1.5M) as of Jul 10, 2026.
Wella Professionals's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers. That is below the median of 0.32% for Beauty accounts with over 1M followers in the InstME index.
Posts by Wella Professionals average 1,373 likes and 60 comments.
Wella Professionals posts about 5 times per week on average.
Wella Professionals is registered as a business account on Instagram and is verified.
Wella Professionals is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 11,462 posts.
Total Posts
11,462
Avg Comments
60
Engagement
0%
Yes. Wella Professionals carries the blue verified badge on Instagram.
A sponsored post from Wella Professionals is estimated at $5,200 to $9,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
