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Followers
67.8K
Following
6.6K
Total Posts
Engagement Rate
0.76%
Avg Likes
501
Avg Comments
Motto® is a verified Travel brand based in United States. The account has built 67.8K followers on Instagram. Content spans travel and tech. To date Motto® has posted 2,510 times, currently less than one post a week. Typical posts draw 501 likes and 16 comments, putting engagement at 0.76%.
Counting 67.8K followers and 2,510 posts, Wearemotto sits in the InstME index as a Travel account.
Compared with 2,887 other Travel accounts with 10K–100K followers in the InstME index, Wearemotto's 0.76% engagement rate is below the median of 1.02%.
Followers weigh in with a comment about every 30 likes, a healthy amount of conversation.
Wearemotto maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$240–$440
Based on 67.8K followers and a 0.76% engagement rate, a single sponsored post by Wearemotto is worth an estimated $240–$440. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Tech
| Metric | Wearemotto | Cohort median |
|---|---|---|
| Engagement rate | 0.76% | 1.02% |
| Average likes | 501 | 250 |
| Average comments | 16 | 14 |
| Posts per week | 0.33 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Wearemotto | Cohort median |
|---|---|---|
| Engagement rate | 0.76% | 0.82% |
| Average likes | 501 | 174 |
| Average comments | 16 | 9 |
| Posts per week | 0.33 | 0.6 |
Median values from 783 Travel accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 2, 2026
Motto® is a verified travel brand based in United States on Instagram, with 67.8K followers.
Motto® posts on Instagram as @wearemotto.
Motto® has 67,790 followers on Instagram (67.8K) as of Sep 2, 2026.
Motto®'s engagement rate is 0.76%, calculated from average likes and comments per post relative to followers. That is below the median of 1.02% for Travel accounts with 10K–100K followers in the InstME index.
Posts by Motto® average 501 likes and 16 comments.
Motto® posts less than once a week on average.
Motto® is registered as a business account on Instagram and is verified.
Motto® is categorized as a travel and tech account in the InstME index, based on the profile's bio and Instagram category across 2,510 posts.
Motto®'s profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,510
16
Posts / Week
0.33
Growth Score
15.2 / 100
Last Post
9 days ago
Engagement
0.25%
Yes. Motto® carries the blue verified badge on Instagram.
A sponsored post from Motto® is estimated at $240 to $440. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
