Sharing photos of experiences and moments at the iconic WashU campus. TikTok @WashU. Share your campus photos with ❤️🐻💚
Washu is a verified business account based in United States, with 101.6K followers on Instagram. The account has published 1,768 posts, currently around 6 posts a week. Engagement runs at 1.96%, or about 1,974 likes and 14 comments per post.
Tracked in the InstME index, Washu is a business account with 101.6K followers and a back catalogue of 1,768 posts.
Washu earns a 1.96% engagement rate, above the median across accounts with 100K–1M followers in the InstME index.
The like-to-comment split is roughly 144 to one, indicating an audience that mostly engages through likes.
Washu's recent cadence works out to about 6 posts per week.
Washu scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Washu keeps its following list short (660) relative to 101.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$700–$1,300
Based on 101.6K followers and a 1.96% engagement rate, a single sponsored post by Washu is worth an estimated $700–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Washu | Cohort median |
|---|---|---|
| Engagement rate | 1.96% | 1.25% |
| Average likes | 1,974 | 2,985 |
| Average comments | 14 | 73 |
| Posts per week | 6.46 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Washu | Cohort median |
|---|---|---|
| Engagement rate | 1.96% | 0.86% |
| Average likes | 1,974 | 2,003 |
| Average comments | 14 | 56 |
| Posts per week | 6.46 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 31, 2026
Washu is a verified Instagram brand based in United States on Instagram, with 101.6K followers.
Washu has 101,600 followers on Instagram (101.6K) as of Aug 31, 2026.
Washu's engagement rate is 1.96%, calculated from average likes and comments per post relative to followers.
Posts by Washu average 1,974 likes and 14 comments.
Washu posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 0% of Washu's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Washu is registered as a business account on Instagram and is verified.
Washu's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Washu carries the blue verified badge on Instagram.
A sponsored post from Washu is estimated at $700 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
1,768
Avg Comments
14
Engagement
0.46%
