USC

@uscedu

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BrandCollege & university

The official Instagram account for the University of Southern California ✌️

www.usc.edu/

Audience

Browse top profiles

Followers

269.7K

Following

824

Total Posts

2,156

Engagement & Performance

Engagement Rate

1.38%

Avg Likes

3,672

Avg Comments

Avg Views

Posts / Week

4.65

Growth Score

27.6 / 100

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Data last updated: Apr 23, 2026

How engagement rate is calculated

Engagement rate is estimated using the average likes and comments from recent posts divided by follower count, then multiplied by 100.

How to improve Instagram engagement

Post consistently, use strong hooks in captions, test content formats, and respond quickly to comments to improve interaction quality over time.