Wine Bar com gastronomia, vinhos próprios e curadoria de vinhos da região da Serra dos Encontros. 🕟 Quinta a Domingo. 📲 Reserva necessária.
Outreach This Creator For FreeVinícola Merum is a Food brand on Instagram based in Brazil, tracked in the InstME index with 40K followers. Vinícola Merum has shared 240 posts to date, currently less than one post a week. Posts average 201 likes and 36 comments, an engagement rate of 0.59%.
Vinicolamerum is a Food account whose 240 posts have grown a following of 40K on Instagram.
Benchmarked against 7,981 Food accounts with 10K–100K followers, Vinicolamerum posts a 0.59% engagement rate that is below the median of 0.75%.
The comment-to-like ratio works out to one comment per 6 likes, pointing to an unusually discussion-heavy audience.
Vinicolamerum maintains a rhythm of less than one post per week.
Vinicolamerum's audience-quality score is 94/100, with 5% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$140–$260
Based on 40K followers and a 0.59% engagement rate, a single sponsored post by Vinicolamerum is worth an estimated $140–$260. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Vinicolamerum | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 0.75% |
| Average likes | 201 | 177 |
| Average comments | 36 | 10 |
| Posts per week | 0.5 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Vinicolamerum | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 0.38% |
| Average likes | 201 | 108 |
| Average comments | 36 | 7 |
| Posts per week | 0.5 | 1.13 |
Median values from 54 Food accounts in Brazil with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Vinícola Merum is a food brand based in Brazil on Instagram, with 40K followers.
Vinícola Merum posts on Instagram as @vinicolamerum.
Vinícola Merum has 39,951 followers on Instagram (40K) as of Jul 9, 2026.
Vinícola Merum's engagement rate is 0.59%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Vinícola Merum average 201 likes and 36 comments.
Vinícola Merum posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Vinícola Merum's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
240
Avg Comments
36
More women than men · mostly 25–44
Typical for Food creators in Brazil, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
0.07%
Vinícola Merum is registered as a business account on Instagram.
Vinícola Merum is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 240 posts.
Vinícola Merum's profile places the account in Brazil. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Vinícola Merum is estimated at $140 to $260. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.