36 year of food and spices brand from India
Outreach This Creator For FreeOn Instagram, VIJAY Masalas & Food Products is a Food brand based in India with an audience of 23K. To date VIJAY Masalas & Food Products has posted 29 times, currently less than one post a week. Engagement runs at 0.04%, or about 8 likes and 0 comments per post.
With 23K followers across 29 posts, Vijay_masalas is one of the Food accounts tracked in the InstME index.
Vijay_masalas records a 0.04% engagement rate, in the bottom quarter (median: 0.75%) for the 7,981 Food accounts with 10K–100K followers tracked in the InstME index.
Vijay_masalas's recent cadence works out to less than one post per week.
Vijay_masalas keeps its following list short (4) relative to 23K followers, as established creators and brands tend to.
Estimated sponsored-post value
$81–$150
Based on 23K followers and a 0.04% engagement rate, a single sponsored post by Vijay_masalas is worth an estimated $81–$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in India, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Vijay_masalas | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 0.75% |
| Average likes | 8 | 177 |
| Average comments | 0 | 10 |
| Posts per week | 0.12 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Vijay_masalas | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 1% |
| Average likes | 8 | 261 |
| Average comments | 0 | 15 |
| Posts per week | 0.12 | 0.84 |
Median values from 91 Food accounts in India with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 28, 2026
VIJAY Masalas & Food Products is a food brand based in India on Instagram, with 23K followers.
VIJAY Masalas & Food Products posts on Instagram as @vijay_masalas.
VIJAY Masalas & Food Products has 23,016 followers on Instagram (23K) as of Aug 28, 2026.
VIJAY Masalas & Food Products's engagement rate is 0.04%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by VIJAY Masalas & Food Products average 8 likes and 0 comments.
VIJAY Masalas & Food Products posts less than once a week on average.
VIJAY Masalas & Food Products is registered as a business account on Instagram.
VIJAY Masalas & Food Products is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 29 posts.
Total Posts
29
Avg Comments
0
54.6K
Engagement
0.25%
VIJAY Masalas & Food Products's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from VIJAY Masalas & Food Products is estimated at $81 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
