Hanoi-style streetside dining 📍@arcadefoodhall
Outreach This Creator For FreeVIET POPULAIRE runs a Food brand account with 4.8K followers on Instagram. Content spans food and fashion. The account has published 38 posts, currently less than one post a week. Typical posts draw 42 likes and 1 comments, putting engagement at 0.9%.
Vietpopulaire has built an audience of 4.8K followers on Instagram over 38 posts as a Food account.
Vietpopulaire's 0.9% engagement rate is in the bottom quarter (median: 2.81%) among Food accounts with 1K–10K followers, measured across 4,339 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 32 likes, pointing to a healthy amount of conversation.
Vietpopulaire maintains a rhythm of less than one post per week.
The account follows just 11 others against 4.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$17–$31
Based on 4.8K followers and a 0.9% engagement rate, a single sponsored post by Vietpopulaire is worth an estimated $17–$31. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Fashion
| Metric | Vietpopulaire | Cohort median |
|---|---|---|
| Engagement rate | 0.9% | 2.81% |
| Average likes | 42 | 86 |
| Average comments | 1 | 6 |
| Posts per week | 0.65 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 2, 2026
VIET POPULAIRE is a food brand on Instagram, with 4.8K followers.
VIET POPULAIRE posts on Instagram as @vietpopulaire.
VIET POPULAIRE has 4,814 followers on Instagram (4.8K) as of Sep 2, 2026.
VIET POPULAIRE's engagement rate is 0.9%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.81%) for Food accounts with 1K–10K followers in the InstME index.
Posts by VIET POPULAIRE average 42 likes and 1 comments.
VIET POPULAIRE posts less than once a week on average.
VIET POPULAIRE is registered as a business account on Instagram.
VIET POPULAIRE is categorized as a food and fashion account in the InstME index, based on the profile's bio and Instagram category across 38 posts.
A sponsored post from VIET POPULAIRE is estimated at $17 to $31. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
38
Avg Comments
1
14.4K
Engagement
0.04%