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Outreach This Creator For FreeReaching 12K followers on Instagram, Betty is a Business brand. Its posts sit across business and lifestyle. Betty has shared 6,448 posts to date, currently around 8 posts a week. Engagement runs at 0.09%, or about 3 likes and 8 comments per post.
On Instagram, Universeofbetty runs a Business account that has published 6,448 posts and gathered 12K followers.
Universeofbetty has an engagement rate of 0.09%, which is in the bottom quarter (median: 1.46%) for Business accounts with 10K–100K followers, based on 5,335 accounts in the InstME index.
In recent weeks Universeofbetty has kept to about 8 posts per week, more than one per day.
Estimated sponsored-post value
$42–$78
Based on 12K followers and a 0.09% engagement rate, a single sponsored post by Universeofbetty is worth an estimated $42–$78. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Lifestyle
| Metric | Universeofbetty | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 1.46% |
| Average likes | 3 | 334 |
| Average comments | 8 | 22 |
| Posts per week | 7.78 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 16, 2026
Betty is a business brand on Instagram, with 12K followers.
Betty posts on Instagram as @universeofbetty.
Betty has 12,016 followers on Instagram (12K) as of Sep 16, 2026.
Betty's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.46%) for Business accounts with 10K–100K followers in the InstME index.
Posts by Betty average 3 likes and 8 comments.
Betty posts about 8 times per week on average.
Betty is registered as a business account on Instagram.
Betty is categorized as a business and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 6,448 posts.
A sponsored post from Betty is estimated at $42 to $78. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
6,448
Avg Comments
8
Engagement
0.09%
