Official Instagram account of Massachusetts Hockey - 2021 NCAA Champions & 2X Hockey East Champions (2021 & 2022) 🏆
Followers
47.2K
Following
354
Total Posts
Engagement Rate
1.59%
Avg Likes
747
Avg Comments
UMass Hockey is a verified Education brand based in United States, with 47.2K followers on Instagram. UMass Hockey has shared 2,545 posts to date, currently around 4 posts a week. Typical posts draw 747 likes and 3 comments, putting engagement at 1.59%.
Tracked in the InstME index, Umasshockey is an Education account with 47.2K followers and a back catalogue of 2,545 posts.
Umasshockey records a 1.59% engagement rate, above the median of 1.3% for the 962 Education accounts with 10K–100K followers tracked in the InstME index.
For roughly every 280 likes there is one comment, an audience that mostly engages through likes.
Umasshockey's recent cadence works out to about 4 posts per week.
Umasshockey scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Umasshockey keeps its following list short (354) relative to 47.2K followers, as established creators and brands tend to.
Estimated sponsored-post value
$260–$490
Based on 47.2K followers and a 1.59% engagement rate, a single sponsored post by Umasshockey is worth an estimated $260–$490. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Umasshockey | Cohort median |
|---|---|---|
| Engagement rate | 1.59% | 1.3% |
| Average likes | 747 | 368 |
| Average comments | 3 | 8 |
| Posts per week | 4.21 | 1.06 |
Median values from 962 Education accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Umasshockey | Cohort median |
|---|---|---|
| Engagement rate | 1.59% | 1.52% |
| Average likes | 747 | 462 |
| Average comments | 3 | 8 |
| Posts per week | 4.21 | 1.5 |
Median values from 291 Education accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
UMass Hockey is a verified education brand based in United States on Instagram, with 47.2K followers.
UMass Hockey posts on Instagram as @umasshockey.
UMass Hockey has 47,158 followers on Instagram (47.2K) as of Jul 9, 2026.
UMass Hockey's engagement rate is 1.59%, calculated from average likes and comments per post relative to followers. That is above the median of 1.3% for Education accounts with 10K–100K followers in the InstME index.
Posts by UMass Hockey average 747 likes and 3 comments.
UMass Hockey posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of UMass Hockey's followers are low-quality or inactive, giving an audience-quality score of 100/100.
UMass Hockey is registered as a business account on Instagram and is verified.
UMass Hockey is categorized as an education account in the InstME index, based on the profile's bio and Instagram category across 2,545 posts.
2,545
3
Posts / Week
4.21
Growth Score
31.8 / 100
ER Rank
Top 46%
Roughly balanced · mostly 18–34
Typical for Education creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
Engagement
1.95%
UMass Hockey's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. UMass Hockey carries the blue verified badge on Instagram.
A sponsored post from UMass Hockey is estimated at $260 to $490. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
