On Instagram, Twizzlers is a verified Food brand with an audience of 57.5K. To date Twizzlers has posted 126 times, currently around 5 posts a week. Engagement runs at 0.14%, or about 76 likes and 4 comments per post.
Twizzlers's Instagram presence spans 126 posts and 57.5K followers, profiling it as a Food account.
Twizzlers has an engagement rate of 0.14%, which is in the bottom quarter (median: 0.75%) for Food accounts with 10K–100K followers, based on 7,981 accounts in the InstME index.
Followers leave about one comment for every 18 likes, an unusually discussion-heavy audience.
In recent weeks Twizzlers has kept to about 5 posts per week.
Twizzlers scores 88/100 on InstME's audience-quality checks, with about 10% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Twizzlers follows only 6 accounts while being followed by 57.5K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$200–$370
Based on 57.5K followers and a 0.14% engagement rate, a single sponsored post by Twizzlers is worth an estimated $200–$370. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Twizzlers | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.75% |
| Average likes | 76 | 177 |
| Average comments | 4 | 10 |
| Posts per week | 4.65 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Twizzlers is a verified food brand on Instagram, with 57.5K followers.
Twizzlers has 57,455 followers on Instagram (57.5K) as of Jul 15, 2026.
Twizzlers's engagement rate is 0.14%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by Twizzlers average 76 likes and 4 comments.
Twizzlers posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 10% of Twizzlers's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Twizzlers is registered as a business account on Instagram and is verified.
Total Posts
126
Avg Comments
4
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
0%
Twizzlers is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 126 posts.
Yes. Twizzlers carries the blue verified badge on Instagram.
A sponsored post from Twizzlers is estimated at $200 to $370. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.