Restaurant & bar from open Mon-Sat 12:00-22:00. Try our other place in Fitzrovia.
Followers
170.7K
Following
30
Total Posts
Engagement Rate
0.05%
Avg Likes
79
Avg Comments
TOWN is a verified Food brand based in United Kingdom. The account has built 170.7K followers on Instagram. TOWN has shared 123 posts to date, currently around 2 posts a week. Engagement runs at 0.05%, or about 79 likes and 2 comments per post.
Town.restaurant is a Food account on Instagram with 170.7K followers and 123 published posts.
Compared with 1,551 other Food accounts with 100K–1M followers in the InstME index, Town.restaurant's 0.05% engagement rate is in the bottom quarter (median: 0.74%).
The comment-to-like ratio works out to one comment per 41 likes, pointing to a healthy amount of conversation.
Town.restaurant maintains a rhythm of about 2 posts per week.
With 170.7K followers but only 30 accounts followed back, Town.restaurant shows the ratio of a well-established account.
Estimated sponsored-post value
$600–$1,100
Based on 170.7K followers and a 0.05% engagement rate, a single sponsored post by Town.restaurant is worth an estimated $600–$1,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Town.restaurant | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 0.74% |
| Average likes | 79 | 1,665 |
| Average comments | 2 | 54 |
| Posts per week | 2.15 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Town.restaurant | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 0.7% |
| Average likes | 79 | 1,471 |
| Average comments | 2 | 54 |
| Posts per week | 2.15 | 1.21 |
Median values from 74 Food accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
TOWN is a verified food brand based in United Kingdom on Instagram, with 170.7K followers.
TOWN posts on Instagram as @town.restaurant.
TOWN has 170,737 followers on Instagram (170.7K) as of Apr 24, 2026.
TOWN's engagement rate is 0.05%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by TOWN average 79 likes and 2 comments.
TOWN posts about 2 times per week on average.
TOWN is registered as a business account on Instagram and is verified.
TOWN is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 123 posts.
TOWN's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
123
2
Posts / Week
2.15
Growth Score
1 / 100
Follower Ratio
5691.2×
Engagement
1.4%
Yes. TOWN carries the blue verified badge on Instagram.
A sponsored post from TOWN is estimated at $600 to $1,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
