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Followers
572.8K
Following
820
Total Posts
Engagement Rate
0.15%
Avg Likes
802
Avg Comments
Tower 28 Beauty is a verified Beauty brand based in Canada. The account has built 572.8K followers on Instagram. Tower 28 Beauty has shared 2,612 posts to date, currently around 2 posts a week. Engagement runs at 0.15%, or about 802 likes and 63 comments per post.
As a Beauty account, Tower28beauty reaches 572.8K followers on Instagram across 2,612 published posts.
Among 1,553 Beauty accounts with 100K–1M followers in the InstME index, Tower28beauty's 0.15% engagement rate comes in below the median of 0.47%.
Comments arrive at about one per 13 likes, a sign of an unusually discussion-heavy audience.
Lately Tower28beauty has been publishing about 2 posts per week.
Audience-quality analysis puts Tower28beauty at 88/100; roughly 10% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 820 others against 572.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$2,000–$3,700
Based on 572.8K followers and a 0.15% engagement rate, a single sponsored post by Tower28beauty is worth an estimated $2,000–$3,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Tower28beauty | Cohort median |
|---|---|---|
| Engagement rate | 0.15% | 0.47% |
| Average likes | 802 | 1,059 |
| Average comments | 63 | 46 |
| Posts per week | 2.04 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Tower28beauty | Cohort median |
|---|---|---|
| Engagement rate | 0.15% | 1.42% |
| Average likes | 802 | 3,710 |
| Average comments | 63 | 68 |
| Posts per week | 2.04 | 0.72 |
Median values from 252 accounts in Canada with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Tower 28 Beauty is a verified beauty brand based in Canada on Instagram, with 572.8K followers.
Tower 28 Beauty posts on Instagram as @tower28beauty.
Tower 28 Beauty has 572,836 followers on Instagram (572.8K) as of Jul 15, 2026.
Tower 28 Beauty's engagement rate is 0.15%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Tower 28 Beauty average 802 likes and 63 comments.
Tower 28 Beauty posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 10% of Tower 28 Beauty's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Tower 28 Beauty is registered as a business account on Instagram and is verified.
Tower 28 Beauty is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 2,612 posts.
2,612
63
Posts / Week
2.04
Growth Score
3 / 100
ER Rank
15th
Predominantly women · mostly 18–34
Typical for Beauty creators in Canada, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Engagement
0.52%
Tower 28 Beauty's profile places the account in Canada. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Tower 28 Beauty carries the blue verified badge on Instagram.
A sponsored post from Tower 28 Beauty is estimated at $2,000 to $3,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
