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On Instagram, TOTS is a verified Product/service brand with an audience of 39.9K. To date TOTS has posted 1,022 times, currently around 2 posts a week. Posts average 269 likes and 90 comments, an engagement rate of 0.9%.
Tracked in the InstME index, Tots.fr is a Product/service account with 39.9K followers and a back catalogue of 1,022 posts.
For accounts with 10K–100K followers, Tots.fr's 0.9% engagement rate reads as below the median in the InstME index.
The audience comments once per 3 likes on average, an unusually discussion-heavy audience.
Video posts average 38.7K views, reaching roughly 97% of Tots.fr's follower base per post.
In recent weeks Tots.fr has kept to about 2 posts per week.
Quality checks give Tots.fr 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Tots.fr keeps its following list short (166) relative to 39.9K followers, as established creators and brands tend to.
Estimated sponsored-post value
$140–$260
Based on 39.9K followers and a 0.9% engagement rate, a single sponsored post by Tots.fr is worth an estimated $140–$260. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Product/service
| Metric | Tots.fr | Cohort median |
|---|---|---|
| Engagement rate | 0.9% | 1.45% |
| Average likes | 269 | 339 |
| Average comments | 90 | 18 |
| Posts per week | 2.45 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 29, 2026
TOTS is a verified product/service brand on Instagram, with 39.9K followers.
TOTS posts on Instagram as @tots.fr.
TOTS has 39,900 followers on Instagram (39.9K) as of Sep 29, 2026.
TOTS's engagement rate is 0.9%, calculated from average likes and comments per post relative to followers.
Posts by TOTS average 269 likes and 90 comments.
TOTS posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of TOTS's followers are low-quality or inactive, giving an audience-quality score of 100/100.
TOTS is registered as a business account on Instagram and is verified.
TOTS is categorized as a product/service account in the InstME index, based on the profile's bio and Instagram category across 1,022 posts.
Yes. TOTS carries the blue verified badge on Instagram.
Total Posts
1,022
Avg Comments
90
Engagement
0.08%
A sponsored post from TOTS is estimated at $140 to $260. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.