Iconic Style. Modern Americana.
Followers
15.1M
Following
347
Total Posts
Engagement Rate
0.05%
Avg Likes
7,923
Avg Comments
Reaching 15.1M followers on Instagram, Tommy Hilfiger is a verified Fashion brand. The account has published 1,860 posts, currently around 8 posts a week. Posts average 7,923 likes and 56 comments, an engagement rate of 0.05%.
Tommyhilfiger operates a Fashion account on Instagram, pairing 15.1M followers with 1,860 posts.
Against 424 Fashion accounts with over 1M followers in the InstME index, Tommyhilfiger's 0.05% engagement rate lands in the bottom quarter (median: 0.52%).
The like-to-comment split is roughly 141 to one, indicating an audience that mostly engages through likes.
Tommyhilfiger keeps a posting cadence of about 8 posts per week, more than one per day.
Tommyhilfiger keeps its following list short (347) relative to 15.1M followers, as established creators and brands tend to.
Estimated sponsored-post value
$53,000–$98,000
Based on 15.1M followers and a 0.05% engagement rate, a single sponsored post by Tommyhilfiger is worth an estimated $53,000–$98,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Tommyhilfiger | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 0.52% |
| Average likes | 7,923 | 9,959 |
| Average comments | 56 | 187 |
| Posts per week | 8.27 | 1.86 |
Median values from 424 Fashion accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Tommy Hilfiger is a verified fashion brand on Instagram, with 15.1M followers.
Tommy Hilfiger posts on Instagram as @tommyhilfiger.
Tommy Hilfiger has 15,078,151 followers on Instagram (15.1M) as of Jul 15, 2026.
Tommy Hilfiger's engagement rate is 0.05%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.52%) for Fashion accounts with over 1M followers in the InstME index.
Posts by Tommy Hilfiger average 7,923 likes and 56 comments.
Tommy Hilfiger posts about 8 times per week on average.
Tommy Hilfiger is registered as a business account on Instagram and is verified.
Tommy Hilfiger is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 1,860 posts.
Yes. Tommy Hilfiger carries the blue verified badge on Instagram.
1,860
56
Posts / Week
8.27
Growth Score
1 / 100
Follower Ratio
43452.9×
Engagement
0.01%
A sponsored post from Tommy Hilfiger is estimated at $53,000 to $98,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
