Looking for stories 🍿 inspiration 💡 news 📣 & creations? 🎨 Dive in! 👇 We want to see what you're making too! Share with #TocaBoca!
Followers
674.6K
Following
247
Total Posts
Engagement Rate
0.47%
Avg Likes
3,090
Avg Comments
On Instagram, Toca Boca is a verified business account with an audience of 674.6K. To date Toca Boca has posted 2,884 times, currently around 5 posts a week. Engagement runs at 0.47%, or about 3,090 likes and 103 comments per post.
Tocaboca operates a business account on Instagram, pairing 674.6K followers with 2,884 posts.
A typical post by Tocaboca collects about 3,090 likes and 103 comments, roughly one interaction for every 211 followers.
The audience comments once per 30 likes on average, a healthy amount of conversation.
Tocaboca currently publishes about 5 posts per week.
Tocaboca keeps its following list short (247) relative to 674.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$2,400–$4,400
Based on 674.6K followers and a 0.47% engagement rate, a single sponsored post by Tocaboca is worth an estimated $2,400–$4,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Tocaboca | Cohort median |
|---|---|---|
| Engagement rate | 0.47% | 1.25% |
| Average likes | 3,090 | 2,985 |
| Average comments | 103 | 73 |
| Posts per week | 4.94 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Toca Boca is a verified Instagram brand on Instagram, with 674.6K followers.
Toca Boca posts on Instagram as @tocaboca.
Toca Boca has 674,630 followers on Instagram (674.6K) as of Apr 27, 2026.
Toca Boca's engagement rate is 0.47%, calculated from average likes and comments per post relative to followers.
Posts by Toca Boca average 3,090 likes and 103 comments.
Toca Boca posts about 5 times per week on average.
Toca Boca is registered as a business account on Instagram and is verified.
Yes. Toca Boca carries the blue verified badge on Instagram.
A sponsored post from Toca Boca is estimated at $2,400 to $4,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,884
103
Posts / Week
4.94
Growth Score
9.4 / 100
Follower Ratio
2731.3×
Engagement
3.31%
