JOANNE THONG 🦋 is a verified Food creator. The account has built 170.9K followers on Instagram. Content spans food and beauty. The account has published 425 posts, currently less than one post a week. Engagement runs at 1.64%, or about 2,737 likes and 70 comments per post.
Counting 170.9K followers and 425 posts, Thongjoanne sits in the InstME index as a Food account.
Benchmarked against 1,551 Food accounts with 100K–1M followers, Thongjoanne posts a 1.64% engagement rate that is above the median of 0.74%.
Followers weigh in with a comment about every 39 likes, a healthy amount of conversation.
Thongjoanne's output runs to less than one post per week.
With 170.9K followers but only 513 accounts followed back, Thongjoanne shows the ratio of a well-established account.
Estimated sponsored-post value
$980–$1,800
Based on 170.9K followers and a 1.64% engagement rate, a single sponsored post by Thongjoanne is worth an estimated $980–$1,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Beauty
| Metric | Thongjoanne | Cohort median |
|---|---|---|
| Engagement rate | 1.64% | 0.74% |
| Average likes | 2,737 | 1,665 |
| Average comments | 70 | 54 |
| Posts per week | 0.35 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 12, 2026
JOANNE THONG 🦋 is a verified food creator on Instagram, with 170.9K followers.
JOANNE THONG 🦋 posts on Instagram as @thongjoanne.
JOANNE THONG 🦋 has 170,919 followers on Instagram (170.9K) as of Sep 12, 2026.
JOANNE THONG 🦋's engagement rate is 1.64%, calculated from average likes and comments per post relative to followers. That is above the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by JOANNE THONG 🦋 average 2,737 likes and 70 comments.
JOANNE THONG 🦋 posts less than once a week on average.
JOANNE THONG 🦋 is registered as a creator account on Instagram and is verified.
Total Posts
425
Avg Comments
70
Engagement
0.85%
JOANNE THONG 🦋 is categorized as a food and beauty account in the InstME index, based on the profile's bio and Instagram category across 425 posts.
Yes. JOANNE THONG 🦋 carries the blue verified badge on Instagram.
A sponsored post from JOANNE THONG 🦋 is estimated at $980 to $1,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
