Home Of Hip Hop Culture! The Source🔺HERSource🔺Source Latino The Source Streaming App: Originals, Films, Music and News. Available in all App Stores!
Followers
1.8M
Following
4.6K
Total Posts
Engagement Rate
0.25%
Avg Likes
4,249
Avg Comments
The Source is a verified Music brand, with 1.8M followers on Instagram. Content spans music and gaming. The Source has shared 55,163 posts to date, currently around 84 posts a week. Engagement runs at 0.25%, or about 4,249 likes and 186 comments per post.
Thesource's Instagram presence spans 55,163 posts and 1.8M followers, profiling it as a Music account.
For Music accounts with over 1M followers, Thesource's 0.25% engagement rate is in the bottom quarter (median: 1.04%), a read from 1,001 accounts in the InstME index.
The audience comments once per 23 likes on average, a healthy amount of conversation.
In recent weeks Thesource has kept to about 84 posts per week, more than one per day.
Thesource follows only 4,561 accounts while being followed by 1.8M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$6,200–$12,000
Based on 1.8M followers and a 0.25% engagement rate, a single sponsored post by Thesource is worth an estimated $6,200–$12,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Gaming
| Metric | Thesource | Cohort median |
|---|---|---|
| Engagement rate | 0.25% | 1.04% |
| Average likes | 4,249 | 25,754 |
| Average comments | 186 | 441 |
| Posts per week | 84 | 0.76 |
Median values from 1,001 Music accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
The Source is a verified music brand on Instagram, with 1.8M followers.
The Source posts on Instagram as @thesource.
The Source has 1,777,123 followers on Instagram (1.8M) as of Jul 15, 2026.
The Source's engagement rate is 0.25%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.04%) for Music accounts with over 1M followers in the InstME index.
Posts by The Source average 4,249 likes and 186 comments.
The Source posts about 84 times per week on average.
The Source is registered as a business account on Instagram and is verified.
The Source is categorized as a music and gaming account in the InstME index, based on the profile's bio and Instagram category across 55,163 posts.
Yes. The Source carries the blue verified badge on Instagram.
55,163
186
Posts / Week
84
Growth Score
5 / 100
Follower Ratio
389.6×
Engagement
1.31%
A sponsored post from The Source is estimated at $6,200 to $12,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
