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The Rocks runs a verified None brand account based in Australia with 67.6K followers on Instagram. To date The Rocks has posted 3,814 times, currently around 7 posts a week. Typical posts draw 234 likes and 11 comments, putting engagement at 0.36%.
Therocks is a None account on Instagram with 67.6K followers and 3,814 published posts.
Each post from Therocks averages 234 likes and 11 comments, or about one interaction per 277 followers.
Comments arrive at about one per 22 likes, a sign of a healthy amount of conversation.
Video content from Therocks draws about 4.9K views.
Therocks maintains a rhythm of about 7 posts per week, more than one per day.
With 67.6K followers but only 605 accounts followed back, Therocks shows the ratio of a well-established account.
Estimated sponsored-post value
$240–$440
Based on 67.6K followers and a 0.36% engagement rate, a single sponsored post by Therocks is worth an estimated $240–$440. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: None
| Metric | Therocks | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 1.45% |
| Average likes | 234 | 339 |
| Average comments | 11 | 18 |
| Posts per week | 7.04 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Therocks | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 0.66% |
| Average likes | 234 | 158 |
| Average comments | 11 | 9 |
| Posts per week | 7.04 | 0.9 |
Median values from 2,022 accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 8, 2026
The Rocks is a verified none brand based in Australia on Instagram, with 67.6K followers.
The Rocks posts on Instagram as @therocks.
The Rocks has 67,557 followers on Instagram (67.6K) as of Apr 8, 2026.
The Rocks's engagement rate is 0.36%, calculated from average likes and comments per post relative to followers.
Posts by The Rocks average 234 likes and 11 comments.
The Rocks posts about 7 times per week on average.
The Rocks is registered as a business account on Instagram and is verified.
The Rocks is categorized as a none account in the InstME index, based on the profile's bio and Instagram category across 3,814 posts.
The Rocks's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
3,814
Avg Comments
11
Engagement
0.73%
Yes. The Rocks carries the blue verified badge on Instagram.
A sponsored post from The Rocks is estimated at $240 to $440. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
