Followers
444.8K
Following
569
Total Posts
Engagement Rate
0.33%
Avg Likes
1,465
Avg Comments
Chef Nobu Matsuhisa is a verified Food creator. The account has built 444.8K followers on Instagram. Chef Nobu Matsuhisa has shared 1,747 posts to date, currently around 4 posts a week. Typical posts draw 1,465 likes and 21 comments, putting engagement at 0.33%.
As a Food account, Therealnobu reaches 444.8K followers on Instagram across 1,747 published posts.
Therealnobu's 0.33% engagement rate is below the median of 0.74% among Food accounts with 100K–1M followers, measured across 1,551 accounts in the InstME index.
Roughly one in 69 likes comes with a comment, an audience that mostly engages through likes.
Therealnobu's output runs to about 4 posts per week.
At 100/100 on audience quality, Therealnobu carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 569 others against 444.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,600–$2,900
Based on 444.8K followers and a 0.33% engagement rate, a single sponsored post by Therealnobu is worth an estimated $1,600–$2,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Therealnobu | Cohort median |
|---|---|---|
| Engagement rate | 0.33% | 0.74% |
| Average likes | 1,465 | 1,665 |
| Average comments | 21 | 54 |
| Posts per week | 3.63 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Chef Nobu Matsuhisa is a verified food creator on Instagram, with 444.8K followers.
Chef Nobu Matsuhisa posts on Instagram as @therealnobu.
Chef Nobu Matsuhisa has 444,750 followers on Instagram (444.8K) as of Apr 23, 2026.
Chef Nobu Matsuhisa's engagement rate is 0.33%, calculated from average likes and comments per post relative to followers. That is below the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Chef Nobu Matsuhisa average 1,465 likes and 21 comments.
Chef Nobu Matsuhisa posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of Chef Nobu Matsuhisa's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Chef Nobu Matsuhisa is registered as a creator account on Instagram and is verified.
1,747
21
Posts / Week
3.63
Growth Score
6.6 / 100
ER Rank
27th
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
1.2M
Engagement
0.09%
Chef Nobu Matsuhisa is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 1,747 posts.
Yes. Chef Nobu Matsuhisa carries the blue verified badge on Instagram.
A sponsored post from Chef Nobu Matsuhisa is estimated at $1,600 to $2,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
