in its simplest, a snowboard brand.
PRK® is a verified Brand brand based in United States. The account has built 26.7K followers on Instagram. To date PRK® has posted 52 times, currently less than one post a week. Typical posts draw 6,668 likes and 40 comments, putting engagement at 25.15%.
Theprkproject has built an audience of 26.7K followers on Instagram over 52 posts as a Brand account.
Theprkproject lands in the top 7% on engagement, 25.15% against the 10K–100K followers cohort.
Comments arrive at about one per 167 likes, a sign of an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
Theprkproject's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
The account follows just 61 others against 26.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$370–$690
Based on 26.7K followers and a 25.15% engagement rate, a single sponsored post by Theprkproject is worth an estimated $370–$690. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Brand
| Metric | Theprkproject | Cohort median |
|---|---|---|
| Engagement rate | 25.15% | 1.45% |
| Average likes | 6,668 | 339 |
| Average comments | 40 | 18 |
| Posts per week | 0.15 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Theprkproject | Cohort median |
|---|---|---|
| Engagement rate | 25.15% | 0.9% |
| Average likes | 6,668 | 193 |
| Average comments | 40 | 10 |
| Posts per week | 0.15 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
PRK® is a verified brand brand based in United States on Instagram, with 26.7K followers.
PRK® posts on Instagram as @theprkproject.
PRK® has 26,674 followers on Instagram (26.7K) as of Jul 16, 2026.
PRK®'s engagement rate is 25.15%, calculated from average likes and comments per post relative to followers.
Posts by PRK® average 6,668 likes and 40 comments.
PRK® posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of PRK®'s followers are low-quality or inactive, giving an audience-quality score of 100/100.
PRK® is registered as a business account on Instagram and is verified.
PRK® is categorized as a brand account in the InstME index, based on the profile's bio and Instagram category across 52 posts.
PRK®'s profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
40
3M
Engagement
0.49%
Yes. PRK® carries the blue verified badge on Instagram.
A sponsored post from PRK® is estimated at $370 to $690. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
