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Outreach This Creator For FreeThe Point Market is a Home & DIY brand based in United States. The account has built 4.2K followers on Instagram. The account posts mainly around home & diy and lifestyle topics. The Point Market has shared 888 posts to date, currently less than one post a week. Posts average 399 likes and 5 comments, an engagement rate of 9.6%.
Counting 4.2K followers and 888 posts, Thepointmarket sits in the InstME index as a Home & DIY account.
Compared with 680 other Home & DIY accounts with 1K–10K followers in the InstME index, Thepointmarket's 9.6% engagement rate is in the top quarter (median: 3.67%).
The comment-to-like ratio works out to one comment per 80 likes, pointing to an audience that mostly engages through likes.
Posting frequency for Thepointmarket sits at less than one post per week.
Estimated sponsored-post value
$59–$110
Based on 4.2K followers and a 9.6% engagement rate, a single sponsored post by Thepointmarket is worth an estimated $59–$110. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Lifestyle
| Metric | Thepointmarket | Cohort median |
|---|---|---|
| Engagement rate | 9.6% | 3.67% |
| Average likes | 399 | 96 |
| Average comments | 5 | 7 |
| Posts per week | 0.76 | 0.4 |
Median values from 680 Home & DIY accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thepointmarket | Cohort median |
|---|---|---|
| Engagement rate | 9.6% | 1.87% |
| Average likes | 399 | 78 |
| Average comments | 5 | 5 |
| Posts per week | 0.76 | 0.64 |
Median values from 111 Home & DIY accounts in United States with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 12, 2026
The Point Market is a home & diy brand based in United States on Instagram, with 4.2K followers.
The Point Market posts on Instagram as @thepointmarket.
The Point Market has 4,205 followers on Instagram (4.2K) as of Sep 12, 2026.
The Point Market's engagement rate is 9.6%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 3.67%) for Home & DIY accounts with 1K–10K followers in the InstME index.
Posts by The Point Market average 399 likes and 5 comments.
The Point Market posts less than once a week on average.
The Point Market is registered as a business account on Instagram.
The Point Market is categorized as a home & diy and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 888 posts.
The Point Market's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
888
Avg Comments
5
12.3K
Engagement
0.15%
A sponsored post from The Point Market is estimated at $59 to $110. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
