A full-service global music distribution company. Empowering businesses and creators since 1997.
Followers
129.3K
Following
2.8K
Total Posts
Engagement Rate
0.02%
Avg Likes
3
Avg Comments
Reaching 129.3K followers on Instagram, The Orchard is a verified Music brand. Its posts sit across music and business. To date The Orchard has posted 2,894 times, currently around 11 posts a week. Posts average 3 likes and 25 comments, an engagement rate of 0.02%.
With 129.3K followers across 2,894 posts, Theorchard is one of the Music accounts tracked in the InstME index.
Theorchard records a 0.02% engagement rate, in the bottom quarter (median: 1.76%) for the 4,576 Music accounts with 100K–1M followers tracked in the InstME index.
Theorchard's recent cadence works out to about 11 posts per week, more than one per day.
Estimated sponsored-post value
$450–$840
Based on 129.3K followers and a 0.02% engagement rate, a single sponsored post by Theorchard is worth an estimated $450–$840. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Business
| Metric | Theorchard | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 1.76% |
| Average likes | 3 | 4,115 |
| Average comments | 25 | 114 |
| Posts per week | 11.39 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
The Orchard is a verified music brand on Instagram, with 129.3K followers.
The Orchard posts on Instagram as @theorchard.
The Orchard has 129,293 followers on Instagram (129.3K) as of Jul 15, 2026.
The Orchard's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.76%) for Music accounts with 100K–1M followers in the InstME index.
Posts by The Orchard average 3 likes and 25 comments.
The Orchard posts about 11 times per week on average.
The Orchard is registered as a business account on Instagram and is verified.
The Orchard is categorized as a music and business account in the InstME index, based on the profile's bio and Instagram category across 2,894 posts.
Yes. The Orchard carries the blue verified badge on Instagram.
2,894
25
Posts / Week
11.39
Growth Score
0.4 / 100
Follower Ratio
45.4×
Engagement
2.66%
A sponsored post from The Orchard is estimated at $450 to $840. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
