@
BrandWine/spirits
🏆 98/100 Platinum Award-winning London Dry Gin The smoothest gin in the game. Black/Minority-owned & proudly independent 🔞 21+ | 👇 Shop now
www.theoldg.comAudience
Browse top profilesFollowers
12.4K
Following
33
Total Posts
Engagement & Performance
Engagement Rate
0.08%
Avg Likes
8
Avg Comments
What the numbers say about @theoldgspirit
With 12.4K followers across 143 posts, @theoldgspirit is one of the Wine/spirits accounts tracked in the InstME index.
A typical post by @theoldgspirit collects about 8 likes and 3 comments — roughly one interaction for every 1,222 followers.
@theoldgspirit currently publishes less than one post per week.
The account follows just 33 others against 12.4K followers — a ratio typical of established creators and brands.
@theoldgspirit vs similar accounts
| Metric | @theoldgspirit | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 1.56% |
| Average likes | 8 | 359 |
| Average comments | 3 | 20 |
| Posts per week | 0.94 | 0.49 |
Median values from 57,657 accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 12, 2026
How @theoldgspirit's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @theoldgspirit: (8 avg likes + 3 avg comments) ÷ 12,430 followers × 100 ≈ 0.08%.
Frequently asked questions about @theoldgspirit
How many followers does @theoldgspirit have?
@theoldgspirit has 12,430 followers on Instagram (12.4K) as of Jul 12, 2026.
What is @theoldgspirit's engagement rate?
@theoldgspirit's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers.
How many likes does @theoldgspirit average per post?
Posts by @theoldgspirit average 8 likes and 3 comments.
How often does @theoldgspirit post on Instagram?
@theoldgspirit posts less than once a week on average.
Is @theoldgspirit a business or creator account?
@theoldgspirit is registered as a business account on Instagram and is verified.
