More than a local #asheville dive bar + restaurant, we are part music + events venue, part oddities museum served up with southern sass + sexiness!
Outreach This Creator For FreeFollowers
18.5K
Following
2.7K
Total Posts
Engagement Rate
0.36%
Avg Likes
65
Avg Comments
The Odd runs a Food brand account with 18.5K followers on Instagram. Its posts sit across food and music. The Odd has shared 2,782 posts to date, currently around 3 posts a week. Typical posts draw 65 likes and 1 comments, putting engagement at 0.36%.
Theoddavl is a Food account whose 2,782 posts have grown a following of 18.5K on Instagram.
Benchmarked against 7,981 Food accounts with 10K–100K followers, Theoddavl posts a 0.36% engagement rate that is below the median of 0.75%.
One comment lands for every 49 likes, which reads as a healthy amount of conversation.
Theoddavl maintains a rhythm of about 3 posts per week.
Theoddavl's audience-quality score is 94/100, with 5% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$65–$120
Based on 18.5K followers and a 0.36% engagement rate, a single sponsored post by Theoddavl is worth an estimated $65–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Theoddavl | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 0.75% |
| Average likes | 65 | 177 |
| Average comments | 1 | 10 |
| Posts per week | 2.78 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
The Odd is a food brand on Instagram, with 18.5K followers.
The Odd posts on Instagram as @theoddavl.
The Odd has 18,461 followers on Instagram (18.5K) as of Jul 12, 2026.
The Odd's engagement rate is 0.36%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by The Odd average 65 likes and 1 comments.
The Odd posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 5% of The Odd's followers are low-quality or inactive, giving an audience-quality score of 94/100.
The Odd is registered as a business account on Instagram.
The Odd is categorized as a food and music account in the InstME index, based on the profile's bio and Instagram category across 2,782 posts.
2,782
1
Posts / Week
2.78
Growth Score
7.2 / 100
ER Rank
27th
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Music
Engagement
0.12%
A sponsored post from The Odd is estimated at $65 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
