The New York Blonde NYC Style Blogger | Ex Dress Buyer Downtown Mom Style 👇
Reaching 105K followers on Instagram, Samantha Smalling is a verified Fashion brand. The account posts mainly around fashion and parenting topics. Samantha Smalling has shared 2,233 posts to date, currently less than one post a week. Engagement runs at 0.98%, or about 955 likes and 76 comments per post.
Tracked in the InstME index, Thenyblonde is a Fashion account with 105K followers and a back catalogue of 2,233 posts.
Thenyblonde records a 0.98% engagement rate, above the median of 0.86% for the 2,126 Fashion accounts with 100K–1M followers tracked in the InstME index.
The like-to-comment split is roughly 13 to one, indicating an unusually discussion-heavy audience.
Thenyblonde keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$370–$680
Based on 105K followers and a 0.98% engagement rate, a single sponsored post by Thenyblonde is worth an estimated $370–$680. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Parenting
| Metric | Thenyblonde | Cohort median |
|---|---|---|
| Engagement rate | 0.98% | 0.86% |
| Average likes | 955 | 1,969 |
| Average comments | 76 | 58 |
| Posts per week | 0.07 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 24, 2026
Samantha Smalling is a verified fashion brand on Instagram, with 105K followers.
Samantha Smalling posts on Instagram as @thenyblonde.
Samantha Smalling has 105,019 followers on Instagram (105K) as of Sep 24, 2026.
Samantha Smalling's engagement rate is 0.98%, calculated from average likes and comments per post relative to followers. That is above the median of 0.86% for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Samantha Smalling average 955 likes and 76 comments.
Samantha Smalling posts less than once a week on average.
Samantha Smalling is registered as a business account on Instagram and is verified.
Samantha Smalling is categorized as a fashion and parenting account in the InstME index, based on the profile's bio and Instagram category across 2,233 posts.
Yes. Samantha Smalling carries the blue verified badge on Instagram.
Total Posts
2,233
Avg Comments
76
Engagement
0.32%
A sponsored post from Samantha Smalling is estimated at $370 to $680. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
