Heritage-listed warehouse built 1935. A multi-purpose space: creative studios, music, art, events + venue hire. @arrival.fest @vessel.contemporary
Outreach This Creator For FreeThe Naval Store is a Music brand based in Australia, with 4.2K followers on Instagram. Content spans music and art. The Naval Store has shared 252 posts to date, currently around 1 post a week. Posts average 108 likes and 4 comments, an engagement rate of 2.64%.
Tracked in the InstME index, Thenavalstore is a Music account with 4.2K followers and a back catalogue of 252 posts.
Against 33,328 Music accounts with 1K–10K followers in the InstME index, Thenavalstore's 2.64% engagement rate lands in the bottom quarter (median: 5.45%).
The like-to-comment split is roughly 26 to one, indicating a healthy amount of conversation.
Video posts from Thenavalstore average 454.3 views.
Thenavalstore keeps a posting cadence of about one post per week.
InstME's audience-quality checks score Thenavalstore at 94/100, with an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$39–$73
Based on 4.2K followers and a 2.64% engagement rate, a single sponsored post by Thenavalstore is worth an estimated $39–$73. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thenavalstore | Cohort median |
|---|---|---|
| Engagement rate | 2.64% | 5.45% |
| Average likes | 108 | 136 |
| Average comments | 4 | 15 |
| Posts per week | 1.14 | 0.24 |
Median values from 33,328 Music accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thenavalstore | Cohort median |
|---|---|---|
| Engagement rate | 2.64% | 4.84% |
| Average likes | 108 | 114 |
| Average comments | 4 | 14 |
| Posts per week | 1.14 | 0.4 |
Median values from 114 Music accounts in Australia with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 9, 2026
The Naval Store is a music brand based in Australia on Instagram, with 4.2K followers.
The Naval Store posts on Instagram as @thenavalstore.
The Naval Store has 4,240 followers on Instagram (4.2K) as of Apr 9, 2026.
The Naval Store's engagement rate is 2.64%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 5.45%) for Music accounts with 1K–10K followers in the InstME index.
Posts by The Naval Store average 108 likes and 4 comments.
The Naval Store posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 5% of The Naval Store's followers are low-quality or inactive, giving an audience-quality score of 94/100.
The Naval Store is registered as a business account on Instagram.
The Naval Store is categorized as a music and art account in the InstME index, based on the profile's bio and Instagram category across 252 posts.
Total Posts
252
Avg Comments
4
More men than women · mostly 16–30
Typical for Music creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Art
Engagement
4.07%
The Naval Store's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The Naval Store is estimated at $39 to $73. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
