beauty + food + lifestyle content π TikTok: thehouseofyas 6.2k+ ceo of @maatluxbeauty π©· π§
Outreach This Creator For FreeFollowers
1.4K
Following
1.4K
Total Posts
Engagement Rate
6.02%
Avg Likes
80
Avg Comments
Yas π | STL content creator is a Lifestyle creator on Instagram, tracked in the InstME index with 1.4K followers. Content spans lifestyle and food. Yas π | STL content creator has shared 274 posts to date, currently around 5 posts a week. Engagement runs at 6.02%, or about 80 likes and 7 comments per post.
Thehouseofyas is a Lifestyle account on Instagram with 1.4K followers and 274 published posts.
Compared with 1,730 other Lifestyle accounts with 1Kβ10K followers in the InstME index, Thehouseofyas's 6.02% engagement rate is below the median of 6.8%.
Roughly one in 12 likes comes with a comment, an unusually discussion-heavy audience.
Video posts pull 2K views on average, roughly 1.4Γ Thehouseofyas's follower base, evidence of reach beyond its own audience.
Thehouseofyas's output runs to about 5 posts per week.
Estimated sponsored-post value
$20β$37
Based on 1.4K followers and a 6.02% engagement rate, a single sponsored post by Thehouseofyas is worth an estimated $20β$37. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women Β· mostly 18β34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Secondary: Food
| Metric | Thehouseofyas | Cohort median |
|---|---|---|
| Engagement rate | 6.02% | 6.8% |
| Average likes | 80 | 170 |
| Average comments | 7 | 16 |
| Posts per week | 5.23 | 0.22 |
Median values from 1,730 Lifestyle accounts with 1Kβ10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Yas π | STL content creator is a lifestyle creator on Instagram, with 1.4K followers.
Yas π | STL content creator posts on Instagram as @thehouseofyas.
Yas π | STL content creator has 1,439 followers on Instagram (1.4K) as of Jul 13, 2026.
Yas π | STL content creator's engagement rate is 6.02%, calculated from average likes and comments per post relative to followers. That is below the median of 6.8% for Lifestyle accounts with 1Kβ10K followers in the InstME index.
Posts by Yas π | STL content creator average 80 likes and 7 comments.
Yas π | STL content creator posts about 5 times per week on average.
Yas π | STL content creator is registered as a creator account on Instagram.
Yas π | STL content creator is categorized as a lifestyle and food account in the InstME index, based on the profile's bio and Instagram category across 274 posts.
274
7
Avg Views
1,988
Posts / Week
5.23
Growth Score
100 / 100
Engagement
2.98%
A sponsored post from Yas π | STL content creator is estimated at $20 to $37. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.