✨Helping you go from store bought to homemade 🥖 Dry mixes, easy swaps, kid snacks, + more! 📚Cookbook Author x4 🎉Download our Recipe App👇🏼
Followers
452K
Following
323
Total Posts
Engagement Rate
0.45%
Avg Likes
1,914
Avg Comments
Mel Matthews | Homestead Cooking is a verified Food creator on Instagram, tracked in the InstME index with 452K followers. The account has published 896 posts, currently less than one post a week. Posts average 1,914 likes and 101 comments, an engagement rate of 0.45%.
Counting 452K followers and 896 posts, Thehomesteadfam sits in the InstME index as a Food account.
Compared with 1,551 other Food accounts with 100K–1M followers in the InstME index, Thehomesteadfam's 0.45% engagement rate is below the median of 0.74%.
Comments arrive at about one per 19 likes, a sign of an unusually discussion-heavy audience.
Video content from Thehomesteadfam draws about 42.5K views.
Thehomesteadfam maintains a rhythm of less than one post per week.
With 452K followers but only 323 accounts followed back, Thehomesteadfam shows the ratio of a well-established account.
Estimated sponsored-post value
$1,600–$2,900
Based on 452K followers and a 0.45% engagement rate, a single sponsored post by Thehomesteadfam is worth an estimated $1,600–$2,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Thehomesteadfam | Cohort median |
|---|---|---|
| Engagement rate | 0.45% | 0.74% |
| Average likes | 1,914 | 1,665 |
| Average comments | 101 | 54 |
| Posts per week | 0.16 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Mel Matthews | Homestead Cooking is a verified food creator on Instagram, with 452K followers.
Mel Matthews | Homestead Cooking posts on Instagram as @thehomesteadfam.
Mel Matthews | Homestead Cooking has 451,994 followers on Instagram (452K) as of Apr 5, 2026.
Mel Matthews | Homestead Cooking's engagement rate is 0.45%, calculated from average likes and comments per post relative to followers. That is below the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Mel Matthews | Homestead Cooking average 1,914 likes and 101 comments.
Mel Matthews | Homestead Cooking posts less than once a week on average.
Mel Matthews | Homestead Cooking is registered as a creator account on Instagram and is verified.
Mel Matthews | Homestead Cooking is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 896 posts.
896
101
Avg Views
42,540
Posts / Week
0.16
Growth Score
9 / 100
1.3M
Engagement
1.66%
Yes. Mel Matthews | Homestead Cooking carries the blue verified badge on Instagram.
A sponsored post from Mel Matthews | Homestead Cooking is estimated at $1,600 to $2,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.