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71.3K
Following
3.1K
Total Posts
Engagement Rate
0.04%
Avg Likes
27
Avg Comments
Reaching 71.3K followers on Instagram, The Fairytale'ss is a Business brand based in India. The Fairytale'ss has shared 3,970 posts to date, currently around 1 post a week. Typical posts draw 27 likes and 4 comments, putting engagement at 0.04%.
With 71.3K followers across 3,970 posts, Thefairytaless is one of the Business accounts tracked in the InstME index.
Against 5,335 Business accounts with 10K–100K followers in the InstME index, Thefairytaless's 0.04% engagement rate lands in the bottom quarter (median: 1.46%).
Followers leave about one comment for every 8 likes, an unusually discussion-heavy audience.
Thefairytaless's recent cadence works out to about one post per week.
Estimated sponsored-post value
$250–$460
Based on 71.3K followers and a 0.04% engagement rate, a single sponsored post by Thefairytaless is worth an estimated $250–$460. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in India, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Thefairytaless | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 1.46% |
| Average likes | 27 | 334 |
| Average comments | 4 | 22 |
| Posts per week | 1.28 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thefairytaless | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 1.39% |
| Average likes | 27 | 279 |
| Average comments | 4 | 16 |
| Posts per week | 1.28 | 0.57 |
Median values from 61 Business accounts in India with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
The Fairytale'ss is a business brand based in India on Instagram, with 71.3K followers.
The Fairytale'ss posts on Instagram as @thefairytaless.
The Fairytale'ss has 71,332 followers on Instagram (71.3K) as of Jul 16, 2026.
The Fairytale'ss's engagement rate is 0.04%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.46%) for Business accounts with 10K–100K followers in the InstME index.
Posts by The Fairytale'ss average 27 likes and 4 comments.
The Fairytale'ss posts about 1 time per week on average.
The Fairytale'ss is registered as a business account on Instagram.
The Fairytale'ss is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 3,970 posts.
The Fairytale'ss's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
3,970
4
Posts / Week
1.28
Growth Score
0.8 / 100
Follower Ratio
23.1×
117.2K
Engagement
11.46%
A sponsored post from The Fairytale'ss is estimated at $250 to $460. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
