Emmy-nominated Producer, Creator and Host @luckychowtv / PBS
On Instagram, Danielle Chang is a verified Music creator with an audience of 15.7K. Content spans music and lifestyle. The account has published 358 posts, currently around 1 post a week. Posts average 145 likes and 8 comments, an engagement rate of 0.98%.
Thedaniellechang operates a Music account on Instagram, pairing 15.7K followers with 358 posts.
Against 17,051 Music accounts with 10K–100K followers in the InstME index, Thedaniellechang's 0.98% engagement rate lands below the median of 2.47%.
The audience comments once per 18 likes on average, an unusually discussion-heavy audience.
Thedaniellechang's recent cadence works out to about one post per week.
Estimated sponsored-post value
$55–$100
Based on 15.7K followers and a 0.98% engagement rate, a single sponsored post by Thedaniellechang is worth an estimated $55–$100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Lifestyle
| Metric | Thedaniellechang | Cohort median |
|---|---|---|
| Engagement rate | 0.98% | 2.47% |
| Average likes | 145 | 535 |
| Average comments | 8 | 35 |
| Posts per week | 1.27 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 6, 2026
Danielle Chang is a verified music creator on Instagram, with 15.7K followers.
Danielle Chang posts on Instagram as @thedaniellechang.
Danielle Chang has 15,674 followers on Instagram (15.7K) as of Sep 6, 2026.
Danielle Chang's engagement rate is 0.98%, calculated from average likes and comments per post relative to followers. That is below the median of 2.47% for Music accounts with 10K–100K followers in the InstME index.
Posts by Danielle Chang average 145 likes and 8 comments.
Danielle Chang posts about 1 time per week on average.
Danielle Chang is registered as a creator account on Instagram and is verified.
Danielle Chang is categorized as a music and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 358 posts.
Yes. Danielle Chang carries the blue verified badge on Instagram.
Total Posts
358
Avg Comments
8
Engagement
3.91%
A sponsored post from Danielle Chang is estimated at $55 to $100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
