🐝 WE’RE OPEN DAILY 💪🏻 @thebackyardtraining ✉️
The Backyard Pickleball is a Lifestyle brand based in Malaysia. The account has built 1.5K followers on Instagram. To date The Backyard Pickleball has posted 50 times, currently around 1 post a week. Posts average 39 likes and 1 comments, an engagement rate of 2.7%.
The Lifestyle account Thebackyardpickleball has posted 50 times on Instagram and drawn 1.5K followers.
Among 1,730 Lifestyle accounts with 1K–10K followers in the InstME index, Thebackyardpickleball's 2.7% engagement rate comes in in the bottom quarter (median: 6.8%).
Followers weigh in with a comment about every 58 likes, a healthy amount of conversation.
Posting frequency for Thebackyardpickleball sits at about one post per week.
The account follows just 1 others against 1.5K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$14–$26
Based on 1.5K followers and a 2.7% engagement rate, a single sponsored post by Thebackyardpickleball is worth an estimated $14–$26. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in Malaysia, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Thebackyardpickleball | Cohort median |
|---|---|---|
| Engagement rate | 2.7% | 6.8% |
| Average likes | 39 | 170 |
| Average comments | 1 | 16 |
| Posts per week | 1.21 | 0.22 |
Median values from 1,730 Lifestyle accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thebackyardpickleball | Cohort median |
|---|---|---|
| Engagement rate | 2.7% | 3.76% |
| Average likes | 39 | 101 |
| Average comments | 1 | 5 |
| Posts per week | 1.21 | 0.65 |
Median values from 113 accounts in Malaysia with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 24, 2026
The Backyard Pickleball is a lifestyle brand based in Malaysia on Instagram, with 1.5K followers.
The Backyard Pickleball posts on Instagram as @thebackyardpickleball.
The Backyard Pickleball has 1,470 followers on Instagram (1.5K) as of Aug 24, 2026.
The Backyard Pickleball's engagement rate is 2.7%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 6.8%) for Lifestyle accounts with 1K–10K followers in the InstME index.
Posts by The Backyard Pickleball average 39 likes and 1 comments.
The Backyard Pickleball posts about 1 time per week on average.
The Backyard Pickleball is registered as a business account on Instagram.
Total Posts
50
Avg Comments
1
Engagement
36.79%
The Backyard Pickleball is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 50 posts.
The Backyard Pickleball's profile places the account in Malaysia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The Backyard Pickleball is estimated at $14 to $26. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
