✨Japanese ingenuity. New York sensibility.✨ Surratt puts artistry at everyone’s fingertips. Shop our award-winning collection.
Followers
112K
Following
280
Total Posts
Engagement Rate
0.01%
Avg Likes
9
Avg Comments
Surratt Beauty runs a verified Beauty brand account based in United States with 112K followers on Instagram. The account has published 635 posts, currently around 2 posts a week. Engagement runs at 0.01%, or about 9 likes and 1 comments per post.
The Beauty account Surratt has posted 635 times on Instagram and drawn 112K followers.
Among 1,553 Beauty accounts with 100K–1M followers in the InstME index, Surratt's 0.01% engagement rate comes in in the bottom quarter (median: 0.47%).
Surratt maintains a rhythm of about one post per week.
Audience-quality analysis puts Surratt at 64/100; roughly 30% of followers look low-quality or inactive, a solid result.
The account follows just 280 others against 112K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$390–$730
Based on 112K followers and a 0.01% engagement rate, a single sponsored post by Surratt is worth an estimated $390–$730. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Surratt | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.47% |
| Average likes | 9 | 1,059 |
| Average comments | 1 | 46 |
| Posts per week | 1.87 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Surratt | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.44% |
| Average likes | 9 | 978 |
| Average comments | 1 | 55 |
| Posts per week | 1.87 | 0.67 |
Median values from 247 Beauty accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Surratt Beauty is a verified beauty brand based in United States on Instagram, with 112K followers.
Surratt Beauty posts on Instagram as @surratt.
Surratt Beauty has 112,036 followers on Instagram (112K) as of Apr 24, 2026.
Surratt Beauty's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.47%) for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Surratt Beauty average 9 likes and 1 comments.
Surratt Beauty posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 30% of Surratt Beauty's followers are low-quality or inactive, giving an audience-quality score of 64/100.
Surratt Beauty is registered as a business account on Instagram and is verified.
Surratt Beauty is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 635 posts.
635
1
Posts / Week
1.87
Growth Score
0.2 / 100
ER Rank
1th
Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Engagement
0%
Surratt Beauty's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Surratt Beauty carries the blue verified badge on Instagram.
A sponsored post from Surratt Beauty is estimated at $390 to $730. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
