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On Instagram, Sumber Ayu is a verified Beauty brand with an audience of 19.3K. Content spans beauty and health. Sumber Ayu has shared 1,366 posts to date, currently less than one post a week. Posts average 47 likes and 1 comments, an engagement rate of 0.25%.
On Instagram, Sumberayuid runs a Beauty account that has published 1,366 posts and gathered 19.3K followers.
For Beauty accounts with 10K–100K followers, Sumberayuid's 0.25% engagement rate is below the median of 0.57%, a read from 5,414 accounts in the InstME index.
Followers leave about one comment for every 40 likes, a healthy amount of conversation.
At 6.3M average views (323.8× followers), Sumberayuid's video posts consistently spread beyond the existing audience.
Sumberayuid keeps a posting cadence of less than one post per week.
Sumberayuid follows only 8 accounts while being followed by 19.3K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$68–$130
Based on 19.3K followers and a 0.25% engagement rate, a single sponsored post by Sumberayuid is worth an estimated $68–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Sumberayuid | Cohort median |
|---|---|---|
| Engagement rate | 0.25% | 0.57% |
| Average likes | 47 | 134 |
| Average comments | 1 | 12 |
| Posts per week | 0.51 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Sumber Ayu is a verified beauty brand on Instagram, with 19.3K followers.
Sumber Ayu posts on Instagram as @sumberayuid.
Sumber Ayu has 19,313 followers on Instagram (19.3K) as of Jul 16, 2026.
Sumber Ayu's engagement rate is 0.25%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Sumber Ayu average 47 likes and 1 comments.
Sumber Ayu posts less than once a week on average.
Sumber Ayu is registered as a business account on Instagram and is verified.
Sumber Ayu is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 1,366 posts.
Yes. Sumber Ayu carries the blue verified badge on Instagram.
Avg Comments
1
Followers
57.4K
Engagement
1.57%
A sponsored post from Sumber Ayu is estimated at $68 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
