On Instagram, Sumber Ayu is a verified Beauty brand with an audience of 19.3K. Content spans beauty and health. Sumber Ayu has shared 1,366 posts to date, currently less than one post a week. Posts average 47 likes and 1 comments, an engagement rate of 0.25%.
On Instagram, Sumberayuid runs a Beauty account that has published 1,366 posts and gathered 19.3K followers.
For Beauty accounts with 10K–100K followers, Sumberayuid's 0.25% engagement rate is below the median of 0.57%, a read from 5,414 accounts in the InstME index.
Followers leave about one comment for every 40 likes, a healthy amount of conversation.
At 6.3M average views (323.8× followers), Sumberayuid's video posts consistently spread beyond the existing audience.
Sumberayuid keeps a posting cadence of less than one post per week.
Sumberayuid follows only 8 accounts while being followed by 19.3K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$68–$130
Based on 19.3K followers and a 0.25% engagement rate, a single sponsored post by Sumberayuid is worth an estimated $68–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Sumberayuid | Cohort median |
|---|---|---|
| Engagement rate | 0.25% | 0.57% |
| Average likes | 47 | 134 |
| Average comments | 1 | 12 |
| Posts per week | 0.51 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Sumber Ayu is a verified beauty brand on Instagram, with 19.3K followers.
Sumber Ayu posts on Instagram as @sumberayuid.
Sumber Ayu has 19,313 followers on Instagram (19.3K) as of Jul 16, 2026.
Sumber Ayu's engagement rate is 0.25%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Sumber Ayu average 47 likes and 1 comments.
Sumber Ayu posts less than once a week on average.
Sumber Ayu is registered as a business account on Instagram and is verified.
Sumber Ayu is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 1,366 posts.
Total Posts
1,366
Avg Comments
1
Engagement
0.05%
Yes. Sumber Ayu carries the blue verified badge on Instagram.
A sponsored post from Sumber Ayu is estimated at $68 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
