@
BrandMedia/news company
Musings and moments from #STL's guide to the city. Tag @stlouismag to be featured!
linktr.ee/stlouismagAudience
Browse top profilesFollowers
80.6K
Following
2.2K
Total Posts
Engagement & Performance
Engagement Rate
0.21%
Avg Likes
161
Avg Comments
What the numbers say about @stlouismag
@stlouismag is a Parenting account on Instagram with 80.6K followers and 2,436 published posts.
@stlouismag has an engagement rate of 0.21%, which is in the bottom quarter (median: 1.2%) for Parenting accounts with 10K–100K followers, based on 1,174 accounts in the InstME index.
Followers leave about one comment for every 32 likes — a healthy amount of conversation.
@stlouismag currently publishes less than one post per week.
InstME's audience-quality checks score @stlouismag at 82/100, with an estimated 15% low-quality or inactive followers — a strong signal of genuine reach.
@stlouismag vs similar accounts
| Metric | @stlouismag | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 1.2% |
| Average likes | 161 | 286 |
| Average comments | 5 | 17 |
| Posts per week | 0.7 | 0.59 |
Median values from 1,174 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 23, 2026
How @stlouismag's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @stlouismag: (161 avg likes + 5 avg comments) ÷ 80,565 followers × 100 ≈ 0.21%.
Frequently asked questions about @stlouismag
How many followers does @stlouismag have?
@stlouismag has 80,565 followers on Instagram (80.6K) as of Apr 23, 2026.
What is @stlouismag's engagement rate?
@stlouismag's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.2%) for Parenting accounts with 10K–100K followers in the InstME index.
How many likes does @stlouismag average per post?
Posts by @stlouismag average 161 likes and 5 comments.
How often does @stlouismag post on Instagram?
@stlouismag posts less than once a week on average.
Does @stlouismag have fake followers?
InstME's audience-quality analysis estimates about 15% of @stlouismag's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Is @stlouismag a business or creator account?
@stlouismag is registered as a business account on Instagram.
