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Outreach This Creator For FreeFollowers
65.4K
Following
117
Total Posts
Engagement Rate
0.31%
Avg Likes
182
Avg Comments
SOHO H. Lounge runs a Music brand account based in Brazil with 65.4K followers on Instagram. The account has published 250 posts, currently around 5 posts a week. Typical posts draw 182 likes and 18 comments, putting engagement at 0.31%.
Sohohlounge is a Music account whose 250 posts have grown a following of 65.4K on Instagram.
Benchmarked against 17,051 Music accounts with 10K–100K followers, Sohohlounge posts a 0.31% engagement rate that is in the bottom quarter (median: 2.47%).
Comments arrive at about one per 10 likes, a sign of an unusually discussion-heavy audience.
Recent posting activity averages about 5 posts per week.
Sohohlounge's audience-quality score is 70/100, with 25% of followers looking low-quality or inactive, a solid result.
With 65.4K followers but only 117 accounts followed back, Sohohlounge shows the ratio of a well-established account.
Estimated sponsored-post value
$230–$430
Based on 65.4K followers and a 0.31% engagement rate, a single sponsored post by Sohohlounge is worth an estimated $230–$430. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Sohohlounge | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 2.47% |
| Average likes | 182 | 535 |
| Average comments | 18 | 35 |
| Posts per week | 4.82 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Sohohlounge | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 2.13% |
| Average likes | 182 | 435 |
| Average comments | 18 | 44 |
| Posts per week | 4.82 | 0.32 |
Median values from 310 Music accounts in Brazil with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
SOHO H. Lounge is a music brand based in Brazil on Instagram, with 65.4K followers.
SOHO H. Lounge posts on Instagram as @sohohlounge.
SOHO H. Lounge has 65,422 followers on Instagram (65.4K) as of Jul 14, 2026.
SOHO H. Lounge's engagement rate is 0.31%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by SOHO H. Lounge average 182 likes and 18 comments.
SOHO H. Lounge posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 25% of SOHO H. Lounge's followers are low-quality or inactive, giving an audience-quality score of 70/100.
SOHO H. Lounge is registered as a business account on Instagram.
SOHO H. Lounge is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 250 posts.
250
18
Posts / Week
4.82
Growth Score
6.2 / 100
ER Rank
14th
More men than women · mostly 16–30
Typical for Music creators in Brazil, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Engagement
1.11%
SOHO H. Lounge's profile places the account in Brazil. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from SOHO H. Lounge is estimated at $230 to $430. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
