Co-founder @thehomestyleclubcom Content Creator interior, fashion & lifestyle. Collab?
Reaching 72.8K followers on Instagram, Sofie de Kruijff - Stuart is a verified Lifestyle creator. Its posts sit across lifestyle and fashion. Sofie de Kruijff - Stuart has shared 540 posts to date, currently less than one post a week. Posts average 1,619 likes and 95 comments, an engagement rate of 2.35%.
With 72.8K followers across 540 posts, Sofiedekruijff is one of the Lifestyle accounts tracked in the InstME index.
Against 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, Sofiedekruijff's 2.35% engagement rate lands below the median of 3.25%.
For roughly every 17 likes there is one comment, an unusually discussion-heavy audience.
In recent weeks Sofiedekruijff has kept to less than one post per week.
Estimated sponsored-post value
$600–$1,100
Based on 72.8K followers and a 2.35% engagement rate, a single sponsored post by Sofiedekruijff is worth an estimated $600–$1,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Secondary: Fashion
| Metric | Sofiedekruijff | Cohort median |
|---|---|---|
| Engagement rate | 2.35% | 3.25% |
| Average likes | 1,619 | 875 |
| Average comments | 95 | 33 |
| Posts per week | 0.21 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 12, 2026
Sofie de Kruijff - Stuart is a verified lifestyle creator on Instagram, with 72.8K followers.
Sofie de Kruijff - Stuart posts on Instagram as @sofiedekruijff.
Sofie de Kruijff - Stuart has 72,812 followers on Instagram (72.8K) as of Sep 12, 2026.
Sofie de Kruijff - Stuart's engagement rate is 2.35%, calculated from average likes and comments per post relative to followers. That is below the median of 3.25% for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Sofie de Kruijff - Stuart average 1,619 likes and 95 comments.
Sofie de Kruijff - Stuart posts less than once a week on average.
Sofie de Kruijff - Stuart is registered as a creator account on Instagram and is verified.
Sofie de Kruijff - Stuart is categorized as a lifestyle and fashion account in the InstME index, based on the profile's bio and Instagram category across 540 posts.
Avg Comments
95
Engagement
0.2%
New York City 4 All®️& Award-Winning Company🏆
@newyorkcity4all
Followers
216K
Engagement
0.48%
Yes. Sofie de Kruijff - Stuart carries the blue verified badge on Instagram.
A sponsored post from Sofie de Kruijff - Stuart is estimated at $600 to $1,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
