UGC Creator | Beauty & Lifestyle | NYC | DM Photo @ph.sofi_sofi
Outreach This Creator For FreeFollowers
14.3K
Following
1.1K
Total Posts
Engagement Rate
0.38%
Avg Likes
51
Avg Comments
On Instagram, Sofi | Content Creator | NYC is a Beauty brand based in United States with an audience of 14.3K. Content spans beauty and fashion. To date Sofi | Content Creator | NYC has posted 3,249 times, currently around 4 posts a week. Engagement runs at 0.38%, or about 51 likes and 3 comments per post.
Sofia_gusevska shows up in the InstME index as a Beauty account, 14.3K followers, 3,249 posts.
For Beauty accounts with 10K–100K followers, Sofia_gusevska's 0.38% engagement rate is below the median of 0.57%, a read from 5,414 accounts in the InstME index.
The like-to-comment split is roughly 16 to one, indicating an unusually discussion-heavy audience.
On average, Sofia_gusevska's video content earns 269.3 views.
Sofia_gusevska currently publishes about 4 posts per week.
InstME estimates 5% of Sofia_gusevska's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Estimated sponsored-post value
$50–$93
Based on 14.3K followers and a 0.38% engagement rate, a single sponsored post by Sofia_gusevska is worth an estimated $50–$93. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Sofia_gusevska | Cohort median |
|---|---|---|
| Engagement rate | 0.38% | 0.57% |
| Average likes | 51 | 134 |
| Average comments | 3 | 12 |
| Posts per week | 4.22 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Sofia_gusevska | Cohort median |
|---|---|---|
| Engagement rate | 0.38% | 0.51% |
| Average likes | 51 | 91 |
| Average comments | 3 | 10 |
| Posts per week | 4.22 | 0.44 |
Median values from 1,005 Beauty accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 25, 2026
Sofi | Content Creator | NYC is a beauty brand based in United States on Instagram, with 14.3K followers.
Sofi | Content Creator | NYC posts on Instagram as @sofia_gusevska.
Sofi | Content Creator | NYC has 14,328 followers on Instagram (14.3K) as of Mar 25, 2026.
Sofi | Content Creator | NYC's engagement rate is 0.38%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Sofi | Content Creator | NYC average 51 likes and 3 comments.
Sofi | Content Creator | NYC posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 5% of Sofi | Content Creator | NYC's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Sofi | Content Creator | NYC is registered as a business account on Instagram.
3,249
3
Avg Views
269
Posts / Week
4.22
Growth Score
7.6 / 100
Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Fashion
Engagement
1.72%
Sofi | Content Creator | NYC is categorized as a beauty and fashion account in the InstME index, based on the profile's bio and Instagram category across 3,249 posts.
Sofi | Content Creator | NYC's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Sofi | Content Creator | NYC is estimated at $50 to $93. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
