NORDIC-INSPIRED NEIGHBORHOOD BAKERY / FRESH BREADS, PASTRIES, DRINKS, EATS + PROVISIONS. RESTAURANT: @smornyc HOURS: 8AM - 5PM EVERYDAY
Outreach This Creator For FreeFollowers
15.8K
Following
161
Total Posts
Engagement Rate
1.16%
Avg Likes
174
Avg Comments
SMØR BAKERY runs a Food creator account with 15.8K followers on Instagram. To date SMØR BAKERY has posted 118 times, currently around 2 posts a week. Posts average 174 likes and 10 comments, an engagement rate of 1.16%.
Smorbakery.nyc is a Food account whose 118 posts have grown a following of 15.8K on Instagram.
Compared with 7,981 other Food accounts with 10K–100K followers in the InstME index, Smorbakery.nyc's 1.16% engagement rate is above the median of 0.75%.
Roughly one in 17 likes comes with a comment, an unusually discussion-heavy audience.
Posting frequency for Smorbakery.nyc sits at about one post per week.
Estimated sponsored-post value
$64–$120
Based on 15.8K followers and a 1.16% engagement rate, a single sponsored post by Smorbakery.nyc is worth an estimated $64–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Smorbakery.nyc | Cohort median |
|---|---|---|
| Engagement rate | 1.16% | 0.75% |
| Average likes | 174 | 177 |
| Average comments | 10 | 10 |
| Posts per week | 1.62 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
SMØR BAKERY is a food creator on Instagram, with 15.8K followers.
SMØR BAKERY posts on Instagram as @smorbakery.nyc.
SMØR BAKERY has 15,768 followers on Instagram (15.8K) as of Jul 14, 2026.
SMØR BAKERY's engagement rate is 1.16%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by SMØR BAKERY average 174 likes and 10 comments.
SMØR BAKERY posts about 2 times per week on average.
SMØR BAKERY is registered as a creator account on Instagram.
SMØR BAKERY is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 118 posts.
A sponsored post from SMØR BAKERY is estimated at $64 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
118
10
Posts / Week
1.62
Growth Score
23.2 / 100
Follower Ratio
97.9×
Engagement
0.64%
