🌎 The Ultimate Travel Hack 🔎 Flights. Stays. Cars. 📸 Tag @skyscanner for a chance to be featured.
Skyscanner is a verified Travel brand on Instagram, tracked in the InstME index with 657.3K followers. The account has published 4,894 posts, currently around 7 posts a week. Engagement runs at 0.02%, or about 142 likes and 12 comments per post.
The Travel account Skyscanner has posted 4,894 times on Instagram and drawn 657.3K followers.
Skyscanner's 0.02% engagement rate is in the bottom quarter (median: 0.92%) among Travel accounts with 100K–1M followers, measured across 977 accounts in the InstME index.
One comment lands for every 12 likes, which reads as an unusually discussion-heavy audience.
Skyscanner maintains a rhythm of about 7 posts per week, more than one per day.
The account follows just 600 others against 657.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$2,300–$4,300
Based on 657.3K followers and a 0.02% engagement rate, a single sponsored post by Skyscanner is worth an estimated $2,300–$4,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
| Metric | Skyscanner | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 0.92% |
| Average likes | 142 | 1,974 |
| Average comments | 12 | 53 |
| Posts per week | 7.09 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 7, 2026
Skyscanner is a verified travel brand on Instagram, with 657.3K followers.
Skyscanner has 657,326 followers on Instagram (657.3K) as of Sep 7, 2026.
Skyscanner's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.92%) for Travel accounts with 100K–1M followers in the InstME index.
Posts by Skyscanner average 142 likes and 12 comments.
Skyscanner posts about 7 times per week on average.
Skyscanner is registered as a business account on Instagram and is verified.
Skyscanner is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 4,894 posts.
Yes. Skyscanner carries the blue verified badge on Instagram.
A sponsored post from Skyscanner is estimated at $2,300 to $4,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
12
Engagement
8.98%
