Your 24/7 avant-garde lifestyle and shopping destination. #ShopwithCHOME — Check below for WA and Tokopedia inquiries:
Outreach This Creator For FreeFollowers
13.7K
Following
131
Total Posts
Engagement Rate
0.13%
Avg Likes
17
Avg Views
335
CHOME is a Travel brand based in Indonesia, with 13.7K followers on Instagram. Content spans travel and lifestyle. The account has published 319 posts, currently less than one post a week. Typical posts draw 17 likes, putting engagement at 0.13%.
Shopchome shows up in the InstME index as a Travel account, 13.7K followers, 319 posts.
Shopchome has an engagement rate of 0.13%, which is in the bottom quarter (median: 1.02%) for Travel accounts with 10K–100K followers, based on 2,887 accounts in the InstME index.
On average, Shopchome's video content earns 335.3 views.
Shopchome keeps a posting cadence of less than one post per week.
Quality checks give Shopchome 58/100; around 35% of the audience appears low-quality or inactive, a mixed signal worth reviewing before partnering.
Shopchome follows only 131 accounts while being followed by 13.7K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$48–$89
Based on 13.7K followers and a 0.13% engagement rate, a single sponsored post by Shopchome is worth an estimated $48–$89. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~35% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Shopchome | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 1.02% |
| Average likes | 17 | 250 |
| Posts per week | 0.99 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Shopchome | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.36% |
| Average likes | 17 | 78 |
| Posts per week | 0.99 | 0.78 |
Median values from 72 Travel accounts in Indonesia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 8, 2026
CHOME is a travel brand based in Indonesia on Instagram, with 13.7K followers.
CHOME posts on Instagram as @shopchome.
CHOME has 13,704 followers on Instagram (13.7K) as of Apr 8, 2026.
CHOME's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.02%) for Travel accounts with 10K–100K followers in the InstME index.
Posts by CHOME average 17 likes.
CHOME posts less than once a week on average.
InstME's audience-quality analysis estimates about 35% of CHOME's followers are low-quality or inactive, giving an audience-quality score of 58/100.
CHOME is registered as a business account on Instagram.
CHOME is categorized as a travel and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 319 posts.
CHOME's profile places the account in Indonesia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
319
Posts / Week
0.99
Growth Score
2.6 / 100
ER Rank
5th
More women than men · mostly 25–44
Typical for Travel creators in Indonesia, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Lifestyle
Engagement
0.08%
A sponsored post from CHOME is estimated at $48 to $89. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
